2-Day Social Media Training Bootcamp Twin Cities

2-Day Social Media Training Bootcamp Twin Cities
Event on 2014-06-25 09:00:00

The Social Lights® Training Institute is pleased to present a 2-day social media training course covering all things content. You’ll leave this program with the knowledge and know-how to build and execute a sustainable social media content strategy for your company.


All modules will feature subject matter experts as guest lecturers, including:


In addition to our guest lecturer-led modules, this program will feature hands-on workshops and roundtable discussions. These dynamic sessions aim to provide participants with knowledge, skills, and strategies to succeed in a modern marketing climate.

During this jam-packed 2-day program, you will learn:

  • How to develop a content strategy
  • Tips and tricks for creating quality written and visual content
  • How to effectively promote content across social channels
  • How to make your content work for you and your business

We'll start with overall content strategy and best practices, then build into advanced techniques for developing and utilizing content to drive your business.

This training contains 4 educational modules:

1. Content Strategy
2. Content Development
3. Making Content Work for You
4. Pulling it all Together

And one dynamic panel discussion – Community Management: Putting it into Practice.

Community Management: Putting it into Practice – A Panel Discussion 

It’s like The View over cocktail hour: peers passionately discussing (and sometimes disagreeing) about their craft. The goal of the conversation is to both have answers about what has worked in the past as well as questions about strategy and tactics for the future. 

Our 2014 Community Manager Panel Discussion will feature Community Managers from Feed My Starving ChildrenGeneral Mills, Mall of America and the Minnesota Twins.

Cocktail Reception starts at 5:00pm. Beer, wine and appetizers will be served. The panel discussion will follow the cocktail reception from 6:15-7:30pm in the Schulze Auditorium at the University of St. Thomas – Minneapolis Campus.



Day 1 – Wednesday, June 25: 9:00am – 4:30pm
Day 2 – Thursday, June 26: 9:00am – 5:00pm followed by Finale Reception and Panel Discussion Event 5:00pm – 7:30pm

View the Full Agenda.

Tuition Includes: Parking vouchers, light breakfast and catered lunch both days, panel discussion event, finale reception, gift bag. Travel + accommodations not included. 


This Community Manager Bootcamp is designed for:

  • Newly hired Social Media Community Managers
  • Current Community Managers looking to strengthen their social media skill set
  • Individuals interested in pursuing a career in social media
  • Entrepreneurs utilizing social media to market their business
  • Marketing professionals that implement social media strategies and tactics on a daily basis

Whether you’re a seasoned business professional or a student considering a social media career, a deep dive into content will be an extremely productive exercise—especially when conducted in a group training setting.


What to Bring:

  • Your own laptop and charger
  • A brand on which to base your content strategy – it could be your own company, your employer, a non-profit, a startup, etc. Each participant MUST have a "client company" to work on during this 2-day bootcamp.
  • A sweatband. Only kidding – no push-ups, we promise. 

Background Information

Based on our popular Community Manager Training Program 2013, The Social Lights® Training Institute has built a 2-day course focused on all things content. Hear from past participants about their training experience on our Testimonials page. 

Cancellation Policy
Sorry, we do not issue refunds. Transfer of class enrollment is allowed under certain circumstances – contact us if you plan on sending a friend or colleague in your place.


Once you purchase your ticket for the program we will use the email associated with your Eventbrite account to get in touch with you. So please keep that in mind and check it for updates!

Spots are limited. Once this bootcamp is sold out, no additional tickets will be made available. 

See our FAQs page or email us: hello@thesocial-lights.com.

This training program is made possible by our gracious sponsors:



The Social Lights® is proud to have hosted the world’s first Community Manager Training Program—an accelerated management training curriculum designed to groom the next generation of leaders for coveted social media positions at a variety of organizations.


Our practical, hands-on program provided trainees not only the knowledge needed to assume responsible roles in social media marketing for organizations, but with the skills required to make sound decisions and set strategic priorities for corporate brands in an ever-changing online marketplace. 


There is no other organization like The Social Lights® Training Institute that provides in-depth, in-person, comprehensive training in the burgeoning field of social media and digital communications. We are extremely excited to offer additional Social Media Training Programs and Workshops, and groom the next generation of leaders for social media positions. Here from past program participants on our Social Media Training Testimonials page. 


Social media training with The Social Lights® is unconventional, as the focus is less on theory, with much more hands-on experience. Our goal is to educate individuals not only on creating quality content, but strategically driving that content toward business goals.


Since you're still reading this, you must really want to come to Social Media Bootcamp. Well, we'll sweeten the deal. Use code: FriendsofTSL for 0.00 off your full-price ticket. See you soon!

at University of St.Thomas
2260 Summit Avenue
Saint Paul, United States

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