4 Steps For More Secure Small Business Websites

4 Steps For More Secure Small Business Websites
In a recent case, dubbed "Fort Disco," cybercriminals used a 25,000-node botnet of infected Windows systems to scan the Internet for vulnerable sites and then attempt to guess the administrative password using a small set of common passwords. The …
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Numero Uno Web Solutions, a Toronto-Based SEO and SEM Company
“In fact, nearly 20% of all web traffic now comes from mobile devices. As a result, Google, the world's most popular search engine, now rewards sites that are mobile friendly and penalizes those sites that are not.” (Source: “Changes in rankings of …
Read more on PR Web (press release)

Britain is home to half a million porn websites: UK hosts third biggest volume
The revelation that Britain is one of the most popular worldwide locations to host adult websites will intensify pressure on the Government to provide an opt-out system for online porn. Porn.co.uk: Britain hosts the third biggest volume of internet …
Read more on Daily Mail

Numero Uno Web Solutions, a Toronto-Based SEO Company, Announces Top Tips for Increasing Organic Traffic


Toronto, Canada (PRWEB) July 17, 2013

Numero Uno Web Solutions (NumeroUnoWeb.com), a fast-growing global Internet marketing firm that caters to small- and mid-size business-to-consumer companies, is announcing its top tips for increasing organic traffic.

According to the experts at Numero Uno Web Solutions, organic traffic comes from online users that visit a web site from natural search engine results. Since organic traffic comes from unpaid sources, smaller businesses like to generate as much traffic as possible from organic sources. There are a number of proven search engine optimization (SEO) techniques and strategies that Numero Uno advises smaller businesses to employ to help significantly increase their organic traffic.

One way smaller businesses can make their web sites stand out in results from major search engines, including Google, Bing, Yahoo!, and Yandex, is with rich snippets, says Nadia Iaboni, digital solutions manager at Numero Uno Web Solutions. By adding additional content that appears in search results, like a product image, video, or pricing, brands can make their links more prominent and enhance their click appeal, even if they are not the top-ranked result.

Another way to drive organic traffic is to add new content often, Iaboni explains. Writing a regular blog is an easy way to generate more content. As search engine algorithms that crawl and rank their results become more complex, its important to remember that the quality of the writing is more important than the quantity. Content needs to be original, informative, and useful; otherwise, it could get penalized by the different search engines and prevent a site from attracting organic traffic.

Iaboni concludes that to ensure a site is optimized for maximum traffic, a business needs to hire an online marketing company. An experienced online marketing company will perform a visual inspection, ensuring images, videos, and links are operating correctly. They will also check the sites content management system to see if it needs any upgrades, as well as perform an internal audit of the sites security.

Numero Uno Web Solutions is one of the top Internet marketing firms due to constant innovation and overall customer satisfaction. For more information on Numero Uno Web Solutions, and to discover how they can help maximize your companys search engine optimization and online presence, visit numerounoweb.com/sitescore/ or call Numero Uno Web Solutions toll-free at 1-855-SEO-XPRT (1-855-736-9778).







Correlation, Causation & Coincidence in SEO

Correlation, Causation & Coincidence in SEO
A recent blog post on Moz by Cyrus Shepard caused quite a stir in the SEO community. This stir was rooted in part over lack of understanding of the difference between correlation and causation, and in part because the author clearly tried to bridge the …
Read more on Search Engine Watch

Tablet & Mobile SEO: Why Publishers & Bloggers Should Really, Really Care
ADOTAS — Ask any online publisher or blogger about tablet & mobile and you're likely to get a similar reaction: “Oh yeah, we are seeing more and more of our traffic coming from mobile devices.” Depending on the website and the category of content …
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SEO Clients: Getting The Best Out Of The Worst
The field of SEO is multifaceted – you have to worry about algorithm updates, keyword density, changes in search traffic, and creating amazing content. In addition to this, there is the client who has their own ideas about what SEO is and how it should …
Read more on Search Engine Journal

5 Websites Every Washington Capitals Fan Should Have Bookmarked

5 Websites Every Washington Capitals Fan Should Have Bookmarked
But for the more discerning Caps fan, the one who wants to dig a little deeper or the one who wants a different take on the team, which websites are the best? Here are five websites that every Washington Capitals fan should have bookmarked.
Read more on Bleacher Report

Largest South African websites
Effective Measure is the official traffic measurement partner of the Digital Media and Marketing Association (DMMA), and provides accurate traffic statistics for South Africa's top websites. According to the July 2013 Effective Measure statistics …
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eBay web sites go down for more than six hours
The web site of the No. 1 retailer in the 2013 Top 500 Guide, in terms of annual web sales, Amazon.com Inc. has also gone down recently, becoming unavailable for 45 minutes on Aug. 19 and for 10 minutes on May 10. In March, daily-deals operator Groupon …
Read more on InternetRetailer.com

topseos.co.il Reveals Listings of Top 5 Link Building Services in Israel for August 2013


(PRWEB) August 31, 2013

topseos.co.il has awarded the top link building consultants in Israel in the online marketing industry for the month of August 2013. Thousands providing solutions within the industry are inspected in order to establish which consultants supply the most capable solutions to businesses in need. Businesses scouting for capable online marketing consultants to support them access the rankings online to discover consultants which have been evaluated by an independent third party.

The process for analyzing and awarding link building agencies in Israel involves a month-long process of benchmarking the best contesting agencies based on the use of a set of analysis criteria and learning more about their services and their communications with their clients through references. Often times the topseos.co.il independent analysis team connects directly with clients in order to inquire about the services and achievement from the standpoint of the client. Other times clients visit topseos.co.il in order to offer their experiences about the agencies which they use.

The 5 top link building consultants in Israel for August 2013 are:

1) SEO Israel Technologies Ltd.

2) AIMS

3) TENS

4) Suntrader Networks

5) Compucall

ABOUT topseos.co.il

topseos.co.il is a provider of search marketing ratings in Israel. The principal objective of topseos.co.il is to determine and declare those individuals or firms providing best search marketing services available. Link building firms are put through a veracious investigation to ensure the rankings contain the absolute best firms the search marketing industry has to offer.

To view the rankings of the best link building agencies visit:

http://link-building-service.topseos.co.il/best-seo-link-building-services-in-israel

Link building firms interested in being evaluated can visit:

http://www.topseos.co.il/rankings/apply-best-search-engine-marketing-company-in-israel







4 Ways to Find Out Why Your Website Traffic Died After a Relaunch

4 Ways to Find Out Why Your Website Traffic Died After a Relaunch
Has all site traffic ceased? If so, maybe analytical tracking didn't make it to the new site. Check this manually. If you are receiving organic traffic, just at a reduced rate, run the site through Analytics Checkup. It could be that a certain section …
Read more on Search Engine Watch

Google vs. Yahoo: U.S. Web Traffic Rank
Inc. (NASDAQ:YHOO) took the top spot ahead of Google Inc (NASDAQ:GOOG) to become the most visited site in the United States, for the first time in two years, according to a monthly report from ComScore. Yahoo sites were on top with 196.6 million …
Read more on ValueWalk

SEO Company New York, ProfitSearch Provides Simple Tips on How to Increase
Article Submission is a great way of generating web traffic quickly and also get high quality backlinks that will improve a website's ranking on search engines result pages (SERPs). The benefits of article submission include: Get targeted organic …
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Click Optimize Named a 2013 Google Engage All-Star

Raleigh, NC (PRWEB) August 07, 2013

Googles 2013 Engage All-Star list is outand Click Optimize is on it! The Raleigh-based internet marketing company is one of few companies selected from a field of approximately 14,000 national competitors.

To become a Google Engage All-Star, Click Optimize demonstrated leadership in search engine marketing, blowing past Googles benchmark goals for pay-per-click advertising and SEM. In recognition of this achievement, Google is flying two Click Optimize team members to the Engage All-Stars Summit on August 12.

Andy Waldrop, Director of Internet Marketing, and Josh Kinney, Search Engine Marketing Manager, will spend the day at the Googleplex in Mountain View, CA, participating in market insight discussions, training sessions and workshops with Google Managers.

Being chosen as an All-Star means Click Optimize is a trusted and growing partner with Google Adwords, says Kinney. Were an up-and-coming Adwords partner with a growing base of clientele.

The Google Engage program seeks to reward industry leaders, offering exclusive benefits such as dedicated support, access to client reward programs, ongoing training, webinars, events and more. As a Google Engage All-Star, Click Optimize will reinforce its internet marketing expertise, gaining insights into the future of Adwords and analyticsultimately passing this benefit on to its clients.

But Waldrop emphasizes that All-Star status is a natural result of the companys already robust product offerings. We didnt change our strategy in order to win this competition. We just did what we do bestrecommend our clients the best course of action for their marketing needs. Becoming a Google Engage All-Star was just a fortunate by-product of that approach.

About Click Optimize

Based in Raleigh, NC, Click Optimize is a nationally recognized internet marketing company and a leader in the field of SEM, SEO, web design, web development and social media strategy. Since 2006, the company has worked with clients who have one thing in common: A desire to achieve real results on the web. In 2013, Click Optimize was named to Googles Engage All-Stars list in recognition of the companys significant achievements in search engine marketing and online advertising. To learn more, visit http://www.clickoptimize.com or contact (919) 301-8406.







Courses on Internet Marketing Bangalore

Courses on Internet Marketing Bangalore
Event on 2013-09-01 19:00:00

Digital marketing is an ever changing area which needs constant updates with regards to the keywords and phrases used in SEO and so also the constant changes in the social media sites. This is why it becomes absolutely essential to keep your knowledge database up to date improving the contents present on the site. It is important for businesses to realize that integrated digital marketing is not just a fad, but rather, an evolution in marketing.

Course Topics:

1. Introduction to Digital Marketing

2. Developing a Digital Plan

3. eCommerce/Websites Marketing Strategies (SEO, SEM, SMM)

 

90 Minutes:(9:30 am to 11:30 am) 

1. a. Introduction to Digital Marketing

        Strategies in Digital Marketing

        Aligning Internet with Business Objectives

        Mobile Marketing

        Internet consumer Behavior & Navigation

        Online Reputation Building/ Branding and User Experience

        Examples of Great Case Studies

        Business Intelligence & analytic

        Viral Marketing (Kolaveri D…..)

 

120 Minutes (Half an Hour) ( 11:30 pm to 12:30 pm)

2.  Developing a Digital Plan   

60 Minutes: (12:30 am to 01:30 am) 

3. eCommerce/Websites Marketing Strategies

    Online Sales & lead generation, Landing Pages

 

60  Minutes: (01:30 am to 2:30 pm) 

     Search Engine Marketing

     Search Engine Optimization

      Affiliate Marketing

      Display & Banner Advertising

      Pay Per Click Marketing (Google Ad Words)

 

30 Mins Lunch (2:30 – 3:00)

 

45 Minutes Minutes (Half an Hour) (03:00 pm to 3:45 pm)

     Social media Marketing

      LinkedIn for Business

      Facebook for Marketing

      Twitter for Marketing

      Google +

      Local Business 

 

(15 Mins Break)

 

60 Minutes (Half an Hour) ( 04;00 pm to 4:30 pm)

      Do & Don't Session

      Case Studies

      Practicals future general

 

Contact Person :- Mr. Sumeet Pareek

Cell no– 8904830821

Fee- Rs 800 (including lunch and beverages)

Venue- Jain College, 9th Block, Jayanagar, near Big Bazar, Bangalore

Online payment link. Hurry limited seats available !!!

https://www.exprestore.in/basketoption/desc.php?pid=80

info@digitalmarketinginstitute.edu.in

at jain college
31, 1st cross
Bangalore, India

Search Engine Optimization Classes September 2013

Search Engine Optimization Classes September 2013
Event on 2013-09-10 13:00:00
Introduction to Search Engine Optimization (SEO) Design and Architecture: Learn how to create or optimize a site that will perform well in search engines and generate organic leads. Determine your most potent keywords, learn how search engines spider and rank your site and how to create the most impressive online presence without advertising. Learn how to make your website work for you!  

Search Engine Optimization Part 1 – Tuesday, September 10th 1-5pm 

Search Engine Optimization Part 2 – Tuesday, September 17th  1-5pm
Class outline: One of the most important components of SEO success is the Site Architecture. Designing and creating your site correctly the first time is critical. In our introduction to SEO, you will learn:

  • The three elements that make up the foundation of your website.
  • Why search engines like CSS more than tables.
  • Why you don't want to link to 80% of your products.
  • Why you shouldn't refer to your homepage as "Home".
  • Why you need to avoid overusing keywords.
  • Why you should never delete content – even seasonal content.

Keyword Researchis the next most important part of creating an effective website that will attract legitimate customers who are searching for your site. You will learn:

  • How to build a solid keyword list for your site.
  • How and where to blend long tail and short tail terms into your strategy.
  • How to analyze your competition and finding out where they are vulnerable.
  • To develop a realistic timeline for competitive term ranking.
  • Keyword tools that can help you generate concrete keyword lists.

What are your competitors optimizing for and how can you stand out? Competitive Analysislets you evaluate your keyword decisions in relation to your competition. You'll have a much better idea of which terms your competitors are optimizing for, how successful they've been, where their weaknesses are, and consequently where your SEO efforts should focus. You will learn:

  • Why you shouldn't necessarily target the highest volume keywords.
  • Why exact match domains are hard to compete with.
  • How to analyze your competition and finding out where they are vulnerable.
  • The principles of SEO warfare.

Copywriting for better Search Engine Optimization is tricky but very do-able.  Understanding how search engines see on-page content, title tags and meta descriptions, and how users view your search results is a requirement for good rankings, good conversions, and lower bounce rates. The challenge is making your copy read well for your users while simultaneously satisfying the search engines. You will learn:

  • Why context is so important.
  • The difference between writing for your audience and writing for search.
  • How to organize your content by keyword.

On-Page Optimization: Get a comprehensive overview of all things on-page SEO. From a well-optimized web page all the way to handling 404 pages, 301 redirects, and the importance of site maps, this module covers all the details you'll need. If your site is blog-based or you use a CMS, you'll especially appreciate the section on duplicate content. You will learn:

  • The primary differences between on-page vs off-page optimization.
  • How to properly name your directories and pages.
  • How Meta Description tags are best utilized in today's search-based web culture.
  • How to dodge some common CMS problems in your header tags.
  • Why duplicate content is bad, and what to do about it.

Once your SEO optimization techniques are in place, there's another important part of the SEO puzzle to be mastered – Link-Building. The way the search engines see it, the more important the sites are that link to you, the more important your site must be. Therefore, it becomes critically important to understand the delicate art and science of building an effective inbound link strategy. You will learn:

  • The types of links available and which ones to try to get.
  • Strategies for requesting links from 3rd party websites.
  • The ins and outs of purchasing paid links (avoiding black hat practices).
  • Engaging the blogging community for links.
  • Negotiating for links.

Everyone loves going local. Learn how to Optimize for Local Search Results.  Learn sure fire techniques to get ranked locally when people are  searching for your services near their own home towns. You will learn:

  • Ways to get listed locally for free.
  • Optimizing the pages that are most important to search engines.
  • Strategies for premium listings in the search engines.
  • Staying away from PPC when driving traffic to local search results.

Analytics & Tracking:Broaden your understanding of SEO outside of website and inbound link optimization. Learn how to track your SEO performance, get a tour of the top SEO tools, and find out which tools you can't live without. You will learn:

  • Why tracking rankings is a double-edged sword.
  • Our favorite free and paid tracking tools.
  • How to find out if you're on any email black lists.
  • How to cover your tracks with a proxy switcher.
  • Where to find the best rank checkers, user testing sites, productivity tools, and more.

 

 

 Scott Dodge: Search Engine Optimization Specialist at Three Deep Marketing

 Scott Dodge is an SEO Specialist at Three Deep Marketing. With over two years of agency experience working on everything from small businesses to Fortune 50 clients, he’s pretty much seen it all. With a strong focus on organic and local search, Scott knows just what it takes to turn a website around and make it a force to be reckoned with. As of late, Scott has been doing a considerable amount of Corporate SEO training to clients – as he believes that all SEO initiatives need to start with a well-educated internal team. He has achieved certifications in Google Analytics, and is a founding member of MNSearch, the Minnesota Search Engine Marketing Association.

 Learn more about Scott and Three Deep Marketing by visiting Scott-Dodge.com or threedeepmarketing.com. You can also follow him on twitter @scott_dodge


 

DemandQuest: the Twin Cities' only Google Certified Partner offering complete training.  DemandQuest was founded by marketing & sales entrepreneur Ted Kozlowski. Having crafted marketing solutions for a variety of organizations and industries, and having worked extensively with such internet marketing companies as Google, Yahoo!, Microsoft, Facebook and LinkedIn, DemandQuest’s founder and instructors are uniquely qualified to take the guesswork out of your marketing efforts and provide processes and solutions that are easy to use and affordable for businesses of all sizes.

at DemandQuest HQ
2112 Broadway Street NE
Minneapolis, United States