How Ads Can Give You Malware (and How to Protect Yourself)

How Ads Can Give You Malware (and How to Protect Yourself)
Cyphort has found infected ads on highly-trafficked websites, including the Huffington Post and YouTube, which demonstrates that even popular websites that most users trust aren't immune. The firm reports that combatting malvertising requires …
Read more on The Cheat Sheet

Yahoo visitors may have been hacked
With an estimated 6.9 billion visitors to its homepage each month, Yahoo is the fifth most popular destination on the web, according to its Alexa Ranking. The infected auxilary sites, which are among the company's most trafficked, similarly rack up …
Read more on Mashable

Hurricane Ignacio rapidly weakens, moves away from Hawaii

Hurricane Ignacio rapidly weakens, moves away from Hawaii
HILO, Hawaii (AP) — Hurricane Ignacio is rapidly weakening and has moved farther away from the Hawaiian Islands, allowing forecasters to lift the tropical storm watches for the state. As of Monday morning the storm was expected to move several hundred …
Read more on Yahoo News UK

Poland backtracks on Nazi 'gold train' discovery
Warsaw (AFP) – A regional governor in Poland voiced serious doubts Monday about the alleged discovery of a Nazi gold train, days after a deputy culture minister said he was "more than 99 percent sure" one had been found.
Read more on Yahoo News

Flurry of NFL trades go down; should Lions' Eric Ebron be concerned?
[Yahoo Sports Fantasy Football: Sign up and join a league today!] Wright got off to a nice start early last season with the New England Patriots after coming over from Tampa Bay in the Logan Mankins deal but was an afterthought down the title stretch …
Read more on Yahoo Sports (blog)

21st Century Business Education Summit – Melbourne

21st Century Business Education Summit – Melbourne
Event on 2015-11-28 08:30:00
21st Century Business Education Summit 2-Day LIVE Workshop


From: Jamie McIntyre Best Selling Author, CEO, Entrepreneur, Self-made Millionaire, International Speaker and Mentor to 1000’s To: Aspiring Entrepreneurs, Business Owners, Managers, Frustrated Employees and anyone wanting to fast track their personal and business success to a whole new and exciting level!

Here are just some of the exciting strategies you will discover over the exciting 2-Days: 

  • How To Grow Your Sales with No Money Down Strategies
  • Identify Future Market Trends And Recession Proof Your Business
  • The Power Of Branding And How It Can Make You Millions
  • Exploding “Out-Of-The-Box” Marketing Ideas that Will Get Your Head Spinning With Ways To Blast Your Competitors Out Of The Water
  • How To Use Low Cost Internet Marketing And Social NetworkingSecrets To Rapidly Grow Your Business
  • How To Avoid The Traps That Cause Most Businesses to Fail
  • How To Grow A Business Organically And Via Acquisition
  • How To Raise Capital And Develop Effective Exit Strategies
  • How To Find Hidden Assets in almost ANY Business
  • The Best Structures For Operating A Business. Including Tax
  • Minimisation Strategies Explained In Plain Simple English!
  • How Being An Entrepreneurial Manager Can Potentially Make You More Than The Business Owner
  • How To Become time Rich, Using time ManagementStrategies Used By The Worlds Wealthiest Entrepreneurs

DISCLAIMER: Any information presented in this document is given purely as illustrations and should not be construed as specific investment recommendations; It is general in nature and does not take into account your objectives, financial situation or needs. The laws relating to investment, taxation, benefits, and the handling of money are constantly changing and are often subject to changes in government policy. Whilst every care has been taken to ensure the accuracy of the material contained herein at the time of publication and presentation, the author, presenter, promoters nor the publishers will bear any responsibility or liability for any action taken by any person, persons or organisations on the purported basis of information contained in the document herein. Without limiting the generality of the a foregoing, no person, persons or organisations should invest monies or take other action on reliance of the material contained herein but instead should satisfy themselves independently (by seeking expert advice or otherwise) of the appropriateness of any such action. All investing carries some risk and you should seek professional financial advice prior to investing.

at Bayview Eden
6 Queens Road
Melbourne, Australia

Crafting A Digital Marketing Strategy For Your Audience

Crafting A Digital Marketing Strategy For Your Audience
With the potential of digital marketing becoming increasingly evident to all businesses, companies are allotting more of their budget to establish their ground in the digital sphere. However, keep in mind that no matter how much a brand invests in its …
Read more on Business 2 Community

Terms of Engagement: The New World of Marketing
For years, marketing was a conversational one-way street – a veritable monologue with customers. With the rise of the digital world – think websites, social media and mobile phones – that type of communication no longer cuts it. Now, a successful …
Read more on The San Diego Union-Tribune

The rise of the marketing technologist
Back in the day, we might have said marketing fell squarely into the realm of art, not science. Marketing deals with communication and emotion, perhaps some psychology. When business began to use the Internet, many organizations relied on IT …
Read more on The Tennessean

Mailbag: Derek Jeter

Mailbag: Derek Jeter
In 2002 when Marcus Thames got called up, we decided to prank him by faking a security sweep. It was normal for dogs to come through the locker room as a security measure, so one day we hid some sticks in his bag and when they brought the dogs over, …
Read more on The Players Tribune

Shane Mosley v Ricardo Mayorga II: boxing at its tragicomic best – or worst
Top Rank, considered the elite promotional outfit, has been fighting off the challengers. With the growing competition in the US fight game, maybe there is an opportunity for another promotional company. But is this one it? The Mosley-Mayorga promotion …
Read more on The Guardian

10 Steps to Better B2B Digital Marketing (Talk+Q&A+Networking)

10 Steps to Better B2B Digital Marketing (Talk+Q&A+Networking)
Event on 2015-09-10 18:00:00
This workshop is designed to teach you how to make the most of B2B digital marketing. Our speaker, Elizabeth from Digitise This., will talk you through the key principles of online marketing and introduce you to digital marketing strategies that will accelerate the growth of your business.  Whether you are a digital marketing beginner or you have already grasped the basics – this workshop will inspire you to review your current digital marketing strategy and identify areas for improvement! ============================================ ============================================ WORKSHOP CONTENT During the workshop Elizabeth will talk about: Building an organic e-mail contact list Preparing your own marketing plan Monitoring your online marketing performance Featuring social proof on your website How to make time for blogging How to make your visual content stand out Prioritising social media management ============================================ LEARNING OUTCOMES After attending the workshop you will: Understand the importance of digital marketing for your business Become familiar with the latest trends in digital marketing in relation to blogging, social media management etc. Feel empowered  to prepare an effective digital marketing strategy Know some of the latest digital marketing platforms and apps which will help you in managing digital marketing for your business, such as Buffer Stay in touch with other attendees who are currently preparing digital marketing strategy for their own business and most importantly… ATTRACT MORE CLIENTS THROUGH ONLINE MARKETING!   ======================================================================================== TIMETABLE 6.00-6.30 PM    Arrival & Registration 6.30-7.30 PM    Workshop talk 7.30-8.00 PM    Q&A with Elizabeth 8.00-9.00 PM    Collaborative networking! ============================================ DETAILS In this workshop Elizabeth will help you to understand why digital marketing is important for your brand and how it can affect your business. She will cover useful digital marketing techniques which will help your business to generate more profit and grow. She will also share with you actionable tips on monitoring and managing your online presence through blogging, social media, content marketing and organic e-mail contact lists. The talk will feature examples of start-ups using digital marketing successfully to accelerate growth. ======================================================================================== ABOUT SPEAKER Elizabeth Malone-Johnstone is a seasoned digital marketing specialist, a Chartered Marketer and the Founder of Digitise This. – a boutique London-based digital marketing consultancy. She specialises in advising start-ups and small businesses on digital marketing strategy and helping them to achieve success with content marketing. She is well versed in both B2C and B2B marketing and regularly delivers workshops and trainings on digital marketing and social media strategy. Areas of specialisation: copywriting, content marketing, digital marketing, social media, SEO, PPC, e-mail marketing, web content management, web development, branding, bespoke digital marketing training. www.digitisethis.com / @digitisethisUK ============================================ Q&A SESSION The workshop will feature a Q&A session with Elizabeth after the talk, so make sure you get your questions ready in advance! COLLABORATIVE NETWORKING Networking is an excellent opportunity to make new connections and find collaboration partners. Participation in the session will not be compulsory, but we encourage you to participate to make the most of the event! ================================================= I look forward to meeting you at the event! Karolina / FBIZZ Hub Founder & Host

at London
Clerkenwell Workshops , 27/31 Clerkenwell Close
London, United Kingdom

Noreen Heron & Assoc. Celebrates 15 Years of Business, Rebrands to Heron Agency

Noreen Heron & Assoc. Celebrates 15 Years of Business, Rebrands to Heron Agency
Event on 2015-08-31 00:00:00
An industry leader since 2000, Noreen Heron & Associates celebrates 15 years as an award-winning communications firm by rebranding into Heron Agency. Built with a team of innovative, creative and ambitious publicists, writers, and marketing and social media specialists, Noreen Heron & Associates evolves into Heron Agency to remain on the forefront of the ever-changing communications industry, leveraging every platform to create comprehensive, hand-crafted campaigns that impact clients’ bottom line.

With a keen understanding of what it means to stay relevant with rapid industry changes and emerging communication networks, Heron Agency prides itself on pioneering new technologies, social platforms and applications. From being the first entertainment firm to craft an e-mail database targeting Chicagoland lifestyle enthusiasts, now with 50,000 contacts, to launching a YouTube channel to showcase clients’ amazing talents, the Heron Agency team has showcased cutting-edge, forward thinking techniques since the beginning.
Winning PR News’ “Agency Elite Award” in 2014, Heron Agency has represented more than 300 clients with unique, fully integrated campaigns that reach target audiences, including Hyatt Hotels and Resorts, Le Méridien Hotels, The Service Companies, Chicago Yacht Club, Massage Envy, Jewel Osco, Smirnoff Vodka, Bettinardi Golf, The Lynn Sage Foundation, Geja’s Café, The Harlem Globetrotters, All Chocolate Kitchen, NoMi, Prince, Beach Boys, Hershey Felder, Jerry Seinfeld, The Marriott Theatre, Theatre at the Center, among many others.
President and founder of Heron Agency, Noreen Heron, was born and raised on the South Side of Chicago. Having represented various Chicagoland theaters for 10 years, Heron moved to become the Director of Public Relations at Hyatt Regency Chicago for five years, Hyatt’s largest property in the world and Chicago’s biggest hotel before founding her own agency. Accolades include American Airlines/Where Chicago Magazine “Someone Special” Award (1999), Today’s Chicago Woman Magazine’s “Chicago’s Top 100 Women Making a Difference Today” (1999), National Association of Women Business Owners “Corporate Woman of Achievement” Award (1998), Public Allies “One of Chicago’s Top 100 Young Leaders” (1993), SE Magazine’s “Outstanding Business Achievement” (2001).
For more information on Heron Agency call 773.969.5200 or visit www.heronagency.com.

at Heron Agency
1528 W. Fullerton
Chicago, United States

BoF's Global Fashion School Rankings 2015

BoF's Global Fashion School Rankings 2015
LONDON, United Kingdom — Today, we are pleased to unveil the first BoF Global Fashion School Rankings of the top 21 undergraduate and 10 graduate fashion programmes in the world. The new rankings are based on rigorous BoF analysis of 60 data …
Read more on The Business of Fashion

Gilberts No. 1 for homebuyers in website ranking
Gilberts' list of amenities continues to grow, such as a splash pad that opened in May and a new "movies in the park" series, both at Town Center Park, village officials said. Pictured here is a home for sale at the corner of Redmond Drive and Jackson …
Read more on Chicago Daily Herald

Hatch:Facebook

Hatch:Facebook
Event on 2015-09-08 09:00:00
Facebook is one of the biggest and fastest growing digital channels, accounting for .5BN ad spend in 2014. Being able to run effective Facebook campaigns is a key skill for any aspiring digital marketer. Hatch:Facebook teaches the latest techniques for maximising Facebook as a direct response advertising platform and looks in depth at how combining data and sophisticated optimisation techniques can keep you one step ahead of the rest. Graduates of this course will be able to create, manage and optimise large scale Facebook advertising campaigns with direct response goals across both desktop and mobile. Students will learn the principles behind defining campaign goals, how these affect bidding, account structure and targeting. They will have hands on experience of using Power Editor and be exposed to advanced best practices in optimisation, principles of testing versus ‘business as usual’ and the importance of statistical significance in making effective decisions. For more info on us and any of our courses, please call 07854660169 or email info@hatchlondon.com          

at ETC Venues, The Hatton
51- 53 Hatton Garden
City of London, United Kingdom