4 Paid Search Strategies For Converting On-The-Go Customers

4 Paid Search Strategies For Converting On-The-Go Customers
Limited SERP Real Estate: With 89 percent of mobile searchers noticing mobile ads (according to Our Mobile Planet findings), competition for optimal ad position is enhanced due to the limited search engine results page (SERP) real estate on smartphone …
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Is content marketing more like journalism, or the other way around?
At Brafton, we've always touted the benefits of brand journalism. We think marketers stand to gain a lot by following Google Trends and covering industry news to build SERP presence and earn loyal readers. The 'net has given marketers access to the …
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