5 Big Brand PPC Ads with Critiques: What We Like, What We'd Change

5 Big Brand PPC Ads with Critiques: What We Like, What We'd Change
PPC is an example of an incredibly accessible marketing channel – it's being exploited by tiny one-man shops and huge multinational corporations alike. But how much better is a big-brand PPC ad than an SMB ad – if at all? Is it like comparing the …
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The PPC Benefits of the Display Campaign Optimizer
The Display Campaign Optimizer is a flexible PPC tool that allows webmasters to optimise their targeting and bidding for display advertising. Advertisers may utilise the optimizer for their campaigns once they've achieved a conversion rate of 15 …
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