ACT! by Sage 2010 Contact And Customer Manager Integrates Social Networking Tools To Help Businesses Research and Market To More Customers

Sydney, NSW (PRWEB) September 10, 2009

Sage one of the world’s largest suppliers of business software today announced the availability of the new ACT! by Sage 2010 contact and customer manager. ACT! by Sage is the number one selling Contact and Customer Manager worldwide with over 2.8 million users. ACT! by Sage allows small to medium business to organise all the details of their customer relationships in one place to improve marketing effectiveness, attract new customers, and create more value from existing relationships.

ACT! by Sage 2010 brings information from social networking profiles such as Linked In and Facebook into businesses contact records.

This means ACT! by Sage users can now cost effectively collate a wide variety of social information about their customers, prospects and suppliers in one location, giving them a complete picture of their relationships.

New features of ACT! by Sage 2010 include compatibility with a subscription-based ACT! E-marketing service, and fully customisable opportunities to support various sales models.

“Customers want to be able to seamlessly connect with their customer’s. As Web 2.0 technologies such as Linked In, RSS, Map programs, marketing programs and mash-ups infiltrate both social and corporate scenes, we are seeing business applications increasingly incorporate them into their features and functionality to improve productivity” said Mike Lorge, Managing Director, Sage Business Solutions, Australia and New Zealand.

Social media naturally augments contact management and CRM systems with valuable information to help marketers create more thorough customer profiles. At Sage, we are focusing product R&D on advancing integration of social media into the sales cycle so customers can develop more meaningful and profitable customer relationships”, adds Lorge.

New ACT! By Sage 2010 features and enhancements include:

Social Media Technology brings information from social networking profiles and tools including LinkedIn

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