Advantec’s Mobile Marketing Masterclass, Southampton

Advantec’s Mobile Marketing Masterclass, Southampton
Event on 2014-07-02 09:30:00

'Mobile Marketing Masterclass' 
A HALF DAY WORKSHOP ON MOBILE MARKETING FOR THE WEB, LED BY THE FORMER MARKETING MANAGER FOR MYSPACE UK, ANDREW DAVIS. A DETAILED, INTENSIVE SESSION OF INSIGHTS, HELP AND ADVICE ON HOW TO MAKE MOBILE MARKETING WORK FOR YOUR BUSINESS…WHAT’S IT ALL ABOUT…?

 

  • Come to our next half-day training workshop: An Introduction to Mobile Marketing, presented by the former Marketing and Content Manager for Myspace UK – Andrew Davis.
  • This masterclass will get you up to speed with mobile marketing and how to apply it to your business. We’ll analyse the impact of mobile web usage on businesses – and how you can take advantage of it – through case studies, best practices, and exercises.
  • Attendees will leave with the ability to apply expert tactics to promote their brand or organisation via mobile devices
  • We’d love it if you could join us for the morning at the Army and Navy Club on Pall Mall, on 26th June from 9:30am to 1pm

 WHAT WE’LL COVER

  • Find out about the most effective mobile marketing tools to save you time and money
  • The importance of mobile marketing – and what content works best for your type of website users / customers
  • Analysis techniques to prove if your mobile marketing is working – and what to do if it’s not
  • Learning from real world case studies, both successes and failures
  • Analyse key digital elements, how they are affected by mobile and what that means for you
  • Understanding the essential elements of what makes a productive mobile site
  • A look at the history of mobile – and how it can be used to market your business
  • A look at your own websites and how they’re performing on mobile
  • Identify ways to build a mobile site that suit your organisation
  • Identifying what content works best on mobiles / tablets
  • Understanding the importance of user experience
  • We’ll analyse how search and social media work on mobile – and how this applies to you
  • Best practice for mobile advertising
  • What’s next for the future of mobile marketing?

 ABOUT OUR GUEST SPEAKER…

Andrew Davis is one of the UK’s most prolific social media trainers and consultants. His unique approach serves clients from multiple sectors, including KPMG, Bauer Media, MTV Networks, Paramount Pictures, Saatchi & Saatchi, Blackberry, New Era and Land Securities.

Andrew will help you gain a better understanding of mobile internet marketing and how you can take advantage of it – through real world examples, best practices, and exercises. You’ll leave the day with the ability to apply expert tactics and techniques to best promote your brand via mobile devices

at Chilworth Manor
Chilworth
Southampton, United Kingdom

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