Adwords Fundamentals Training.
Event on 2013-06-11 18:00:00
Do you want to drive your business growth through instantly being found through Google Adwords Paid Search? We have the perfect course for you.
In this course, SEO & PPC expert Jeff Reekers, founder of 30fund Marketing and former Chief Operating Officer of FurtherEd, the leading provider of online continuing education, takes you through the fundamentals of Google Adwords so that you can run your own campaign.
This course is designed for the introductory student and will focus on how you can leverage Google Adwords to improve your marketing and business through sales, lead generation, and optimal online marketing results.
Goals of this class:
- Learn the fundamentals of Pay-Per-Click marketing through Google Adwords.
- Learn the step-by-step procedure for running online campaigns.
- Discover Ad Copy best practices.
- Become introduced to the interface, setting budgets, and creating a campaign.
- Learn to setup Google Analytics tracking.
- Find out how to leverage the "long-tail" of keywords to optimize your results and reduce costs.
- Discover landing page best practices, and how to make landing pages easily from scratch.
At the end of the course, if you decide to bring a laptop, the goal is to have you up and running with your own account!
There will be time for additional questions and troubleshooting after the course.
New York, United States