Angie's List Profit Rises on Lower Marketing Costs

Angie's List Profit Rises on Lower Marketing Costs
Angie's List Inc. on Wednesday said lower marketing costs and fast-growing service revenue drove stronger-than-expected earnings in the fourth quarter, though renewal rates and membership growth continue to decline. Shares of Angie's List, which had …
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Salesforce Becomes Facebook Marketing Partner
Salesforce.com announced today that it has closed down its Preferred Marketing Developer (PMD) program and joined Facebook Marketing Partner. It will partner with the social network in ad technology, audience onboarding, content marketing, and …
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Teach an Old Dog New Digital Marketing Tricks
You're a middle-aged chief marketing officer. And everything and everyone around you is rapidly advancing in matters digital. But your chaotic schedule won't allow you to learn all the things your youngest employees were seemingly born knowing how to do.
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