Arbor Networks Channel Chief Named To Channelinsight Board of Directors

Burlington, MA (PRWEB) November 15, 2012

Arbor Networks, Inc., a leading provider of network security and management solutions for enterprise and service provider networks, today announced that Bill Lipsin, Arbors vice president of partners and alliances, has been appointed to the Channelinsight Board of Directors.

Channelinsight is the premier provider of cloud-based channel sales management solutions providing technology manufacturers with visibility into their partners and end-customers sales transactions in real time. Channelinsights solutions help their customers gain valuable insight into how to improve sales and optimize inventory.

Lipsin will leverage his 30 years of experience in sales, marketing and channel management to assist Channelinsight in refining their tools that enable businesses to effectively increase channel sales, optimize channel inventory and maximize return on incentive programs.

Managing a channel effectively requires a clear understanding of which products and solutions are being sold, to which end customers, and how theyre being sold. Having accurate, real-time information presented in an easy-to-understand fashion can help determine where to make investments in your channel, where to stop spending funds, and how to work more collaboratively, said Bill Lipsin, vice president of partners and alliances, Arbor Networks.

Since joining Arbor Networks almost two years ago, Lipsin has been instrumental in expanding the companys sales, by building a robust partner and alliance program. He draws on his deep IT domain expertise and prior leadership experience at other industry-leading organizations where he was named by CRN as one of their Channel Chiefs of the Year for three years in a row. Arbors channel strategy is twofold: maintain the leadership position the company holds in the DDoS market while deepening Arbors presence with enterprises who are not only battling DDoS attacks, but advanced and insider threats as well as the implications of BYOD.

We are thrilled to have Bill on our board as an integral part of the team, said Bob Smith, Channelinsight President and CEO. He brings the right mix of deep channel expertise and a proven track record of building incredibly successful organizations over the years, making him a great addition to the board as a solid resource.

About Arbor Networks

Arbor Networks, Inc. is a leading provider of network security and management solutions for enterprise and service provider networks, including the vast majority of the world’s Internet service providers and many of the largest enterprise networks in use today. Arbor’s proven network security and management solutions help grow and protect customer networks, businesses and brands. Through its unparalleled, privileged relationships with worldwide service providers and global network operators, Arbor provides unequalled insight into and perspective on Internet security and traffic trends via the ATLAS

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