Are you losing out online? How to get the best from your digital partner.

Are you losing out online? How to get the best from your digital partner.
Event on 2013-09-12 08:00:00

Are you losing out online? How to get the best from your digital partner.

Alison Gardiner heads up Born Digital and has spent years studying cognitive psychology (how people think, remember, perceive and make decisions). With a background in digital strategy she will discuss how psychological techniques can be used to great effect online. She will highlight the questions which you should be asking internally (and of your digital partners/agencies) to produce the best possible digital solutions.

‘Different' and 'new' is relatively easy. Doing something that's genuinely better is very hard.  Jonathan Ive

Speaker and SEO specialist Sebastian Hatton, in this talk, will discuss the science behind search and will demonstrate what you can do to enhance your positioning in major search engines. He will also discuss what your SEO partner should be doing for you and how asking the right questions can produce outstanding results.

This complimentary session will cover:
•    A guide to digital strategy
•    The science behind search
•    A step by step guide to DIY SEO
•    What to expect from your SEO consultant.

Who should attend?
Anyone in business who has an interest in rethinking their digital strategy and enhancing their performance online.

8.00 Arrival, breakfast and refreshments
8.30 Alison Gardiner
9.00 Sebastian Hatton
10.30 Finish

Alison Gardiner and Sebastian Hatton from Born Digital

Born Digital is digital partner to a range of North East businesses and international clients. The knowledge house is staffed by a dynamic team of technical, creative and business heads. They work with startups and long established businesses; providing the creative flare, technical know how and business expertise to support them in the development of their businesses through the software which they produce. They've collaborated on projects for the Post Office, TIMEX, Goldsmiths University and The NHS; having recently launched their own product for the e-health market – sleepstation, which has been approved by the NHS and is being prescribed by GPs across the UK.

at RMT Accountants & Business Advisors
Gosforth Park Avenue
Newcastle upon Tyne, United Kingdom

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