Google: Help Customers Find You!

Google: Help Customers Find You!
Event on 2017-10-03 13:00:00
MUST REGISTER!

NOTE: FORMERLY TITLED "GOOGLE: MAKE SURE YOUR CUSTOMERS CAN FIND YOU."

This introductory course provides hands-on, step-by-step instructions for getting websites found through high ranking on Google and other search engines. Using real world examples, local author Greg Bright will present Search Engine Optimization using non-technical, layman's terms – from one small business owner to another. Included with the course is a copy of the instructor's book Play Google's Game.
The book contains 101 simple tips for high ranking and growing businesses online and is formatted like a workbook with blank lines and objectives at the end of each chapter. Every technique covered in the course can be implemented immediately! Search Engine Optimization is all about getting high ranking in the natural search results and it is free — not to be confused with the sponsored (paid for) ads.

This class is taught by a University of Texas Instructor and counts toward the 6 course requirement needed to earn your Business Skills Certification.

For Registration Information: Call 512-974-7800 or go online to http://www.austintexas.gov/smallbiz
Parking: Free Parking in front of building

at Entrepreneur Center of Austin
4029 S Capital of Texas Hwy
Austin, United States

Priceonomics Content Marketing Intensive Bootcamp

Priceonomics Content Marketing Intensive Bootcamp
Event on 2016-07-26 09:00:00
Priceonomics is putting on an intensive seminar at the end of July about our favorite topic: "how to do content marketing that performs." The event will take place at our office in San Francisco. The focus is on how companies can create content that spreads, gets links and press mentions, and drives conversions. If you invest time and effort into content marketing, good things should happen when you publish something. Your company blog should not be a ghost town. The session will be an intense 1-day or 2-day workshop where we teach you everything we know about content marketing. The cost of the session is 5 for the 1-day session or 95 for the 2-day session, which includes a content marketing simulation where we'll put you to work mastering what you're learning. We highly recommend the 2-day session. Both days will be led by Rohin Dhar, the founder of Priceonomics and author of The Content Marketing Handbook. At Priceonomics, Rohin trains and manages the writers and analysts. We're capping the seminar to 10 people so that we can talk about your company during the sessions and help you get killer content marketing ideas. During the simulation, we want to give you individual attention so you truly learn the "Priceonomcs way."  The first day is an intensive training session and is split into 3 parts: Make, Content Distribution, and Your Company.  The goal of the day is to teach you everything we know about making and spreading content. The last session will be focused on coming up with specific content marketing ideas for your company. Intensive Training Session Schedule, Day 1 Part I:  Make 1. Introduction: What are the types of content marketing that succeed? 2. Sharing The "Secret" Priceonomics Templates. 3. Diagraming the elements of the perfect content marketing blog post. 4. Brainstorm: what topics should your company write about? [lunch break: lunch will be provided] Part II: Content Distribution 1. What are the channels where your content marketing can spread 2. How to get media / links / press 3. Social media run down: reddit, hacker news, facebook, twitter 4. Conversion Tracking 5. List building: email addresses, followers, media contacts Part III: Your Company 1. For each participant, we'll spend time together coming up with ideas for your company. 2. Each company should take away 4 ideas about what they can write about after this session. 3. This is a key part of the service we offer our content agency clients, and it's included as part of this seminar. *** We highly recommend you stick around for Day 2. There is, however, a ticket option for just the first day. The second day of training is available for people who want to get their hands dirty and learn the "Priceonomics way" of content marketing through an intensive Content Marketing Simulation. It will take place the following day (7/27), also at the Priceonomics office. The sessions will take up a full day. We'll break into small teams to simulate the content marketing experience.   Content Marketing Simulation Module, Day 2 (highly recommended) 1. Receive data for the simulation 2. Brainstorm: what are the stories in the data? 3. Analyze the data and come back with preliminary results 4. Create a story with the data using charts 5. Finalize charts and outline the story 6. Write article 7. Receive detailed editing and criticism from Priceonomics 8. Create a "content distribution plan" for the piece The simulation mimics a "day in the life" of an analyst at Priceonomics. This is will be very busy day where we guide you through the content marketing process (please make sure you bring your laptop). You'll learn a ton and get a good idea about how to create great content marketing. Lunch and ample coffee will be provided on both days. Any questions? Send us a message at info@priceonomics.com. If the tickets sell out, add yourself to the waitlist and we'll see about creating a second session.

at Priceonomics Office
1663 Mission St , Suite 300
San Francisco, United States

Planning For SEO Success In 2016

Planning For SEO Success In 2016
Those that have attempted to keep up have an ad hoc approach and simply dive in at a tactical level and throw money at SEO, PPC, display, social and even content marketing. For many, this scattergun approach fails — and digital itself is questioned as …
Read more on Search Engine Land

7 Useful Technical SEO Functions For Your E-Commerce Website
This article was co-authored by Mate Dyekiss, SEO Strategist at IMI. An e-commerce website can create all the technical SEO issues one can imagine: ever-changing inventory, filtering options, search boxes, the same products in different colors or sizes.
Read more on Forbes

Medium: An Ideal Content Marketing Platform? (Infographic)

Medium: An Ideal Content Marketing Platform? (Infographic)
Content marketing is only useful when it reaches the right audience. While there are many small steps to success, network selection could be the earliest decision that makes or breaks a campaign. An infographic from Yourescapefrom9to5.com takes a look …
Read more on SocialTimes

San Francisco goes after Justin Bieber over graffiti marketing new album
"This prohibited marketing practice illegally exploits our City's walkable neighborhoods and robust tourism; intentionally creates visual distractions that pose risks to pedestrians on busy rights of way; and irresponsibly tells our youth that …
Read more on Fox News

Digital Marketing in 2016, Trends and Lessons from the Past
The digital marketing landscape is becoming increasingly more complex and, in many ways, ephemeral. With the volatility of the digital sphere, the trends indicate several opportunities for brands looking to position themselves online. As new …
Read more on Business 2 Community

Clara’s at the Cathedral

Clara’s at the Cathedral
Event on 2015-11-13 11:00:00
“Clara’s at the Cathedral” is an outgrowth of Clara White’s Culinary Arts Program, providing students with extensive hands-on training in production, presentation and front of the house restaurant service. Operated through a collaboration with St. John’s Cathedral Church, since March, 2007. The Café offers a relaxed dining experience within the Cathedral’s historic Taliaferro Hall, located in downtown Jacksonville at the corner of Duval and Market Street.

Clara’s at the Cathedral is open to the public each Friday from 11:00 a.m. to 1:00 p.m. Located at St. John’s Cathedral Church, 256 E. Church St. To make a reservation for parties of 6 or more, Click Here. All proceeds directly benefit the Clara White Culinary Training Program.

Join us every Friday from 11:00 am- 1:30 pm

St. John’s Cathedral
256 E.Church St. Jacksonville, FL 32202
**Friday’s Only**
11:00 am – 1:30 pm
Buffet Cost:
Take Out Available:

Visit www.theclarawhitemission.org to view Menu

at St. John’s Cathedral
256 East Church Street , Taliaferro Hall
Jacksonville, United States

topseos.com Reveals ThinkBIGsites.com as the Third Top Search Engine

topseos.com Reveals ThinkBIGsites.com as the Third Top Search Engine
NAPLES, FL, Oct 20, 2015 (Marketwired via COMTEX) — topseos.com has named ThinkBIGsites.com the third best search engine optimization company for October 2015. ThinkBIGsites.com was selected due to their remarkable performance in the genuine …
Read more on MarketWatch

Machine learning enters the SEO world
For years, the search engine optimization industry has been dominated by Google's algorithm update. Each time marketers would hear a term like Panda, Pigeon or “Mobilegeddon“, they knew exactly what it meant: a thorough audit of their current website …
Read more on VentureBeat

SEO update: How Google's latest algorithm changes will affect your dental

SEO update: How Google's latest algorithm changes will affect your dental
SEO is a fast-changing marketing activity. In the time it takes to do a root canal, you can miss any number of changes from Google that will have a big impact on your SEO campaign. Here is a rundown of important developments you need to be aware of.
Read more on Dentistry IQ

topseos.com Reveals SEO.IN as the Top Search Engine Optimization Service in
NAPLES, FL, Aug 25, 2015 (Marketwired via COMTEX) — The independent authority on search marketing solutions, topseos.com, has named SEO.IN the best search engine optimization firm in India for the month of August 2015. SEO.IN was chosen based on …
Read more on MarketWatch

The future of SEO: Apple vs. Google

The future of SEO: Apple vs. Google
Google has introduced several changes over the years to improve search quality, including Panda and Penguin, and many have claimed that old school SEO tactics are dead. However, by and large, successful SEO tactics remain largely unchanged. Tactics …
Read more on VentureBeat

Google to spin out game maker Niantic Labs as independent company
Earlier this week, Google said it was creating a holding company called Alphabet, a move intended to let separate businesses within the company — like Niantic — have more independence. Still, Niantic is striking out on its own. It's unclear how long …
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Google has another try at patching Stagefright flaw
Exodus notified Google on Aug. 7 but didn't get a response and decided to make the information public, Aaron Portnoy, an Exodus vice president, said in a blog post. Google has since acknowledged Exodus's report and assigned it as CVE-2015-3864.
Read more on CIO