B2B Digital Marketing Budgets to Increase, Focus on Video, Social Media

B2B Digital Marketing Budgets to Increase, Focus on Video, Social Media
AdAge has put out their 2014 BtoB Outlook: Marketing Priorities and Plans Survey results and digital, video, and mobile all are looking up this year in terms of budget expenditures. Meanwhile, more traditional marketing avenues are pretty flat across …
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Visual Stories: 7 Ways Digital Marketers Can Use Images in Social Media
Images. They are critical in digital media today. In both social media as well as on blogs and websites, visual imagery has moved to the forefront and is something every digital marketer must master. Images captures attention, communicates more, and …
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Social media redefining what it means to 'Like' a movie
Using social media gives the audience a chance to become engaged in the movie in a way conventional marketing can't. Rather than spending the budget on one-way messages, such as TV commercials, billboards, and newspaper ads, a social media …
Read more on DigitalJournal.com

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