(PRWEB UK) 17 June 2013
The drive to improve customer insight and business intelligence to deliver competitive advantage will be the focus for SMi Groups inaugural event on big data in retail financial services.
The conference will define the evolution and implementation of Big Data strategies that are aligned to commercial vision underpinned by the right platforms with the collaboration of heads of department and directors of analytics, risk management, customer insight, business intelligence, research, fraud prevention, marketing, and enterprise IT architecture/technology.
Marco Bressan, Director Big Data & Open Platforms, New Technologies, BBVA commented:
Financial institutions are embracing Big Data to boost internal efficiencies and support incremental business growth. While only a few banks are rolling out data-driven services, most banks are already performing pilots seeking to assess Big Data impact in process optimisation, increased customer understanding, multichannel strategies, risk-scoring quality, and fraud reduction. Big Data in Retail Financial Services Europe addresses these challenges and BBVA will be sharing its insight on open models for the creation of incremental and disruptive Big Data solutions.
16 speakers from leading organisations will deliver case-studies and presentations to include: