Bears Business Brief: Unique marketing challenges in the service sector

Bears Business Brief: Unique marketing challenges in the service sector
A large amount of the marketing research of the last three decades has focused on addressing the unique marketing challenges the service sector faces. Much of that research has looked at the relationships between service quality, customer satisfaction …
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MarketInk: New Marketing Director Takes Over at Channel 10
After 10 years as promotion manager at KGTV-TV/Channel 10, Leila Stilwell has been promoted as the station's marketing director. MarketInk Joel Davis, ABC10/KGTV station manager, said Stilwell will manage the brand presence of ABC10, 10News, Azteca …
Read more on Times of San Diego

How A Hacker Can Destroy Your Content Marketing Efforts Overnight
While no one wants to believe it can happen to them, getting hacked can happen to anyone. Hackers do what they do for a variety of reasons – for financial gain, for the challenge of it, or even out of boredom – meaning every business, regardless of …
Read more on Forbes

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