Birmingham launches campaign on Old Street to attract London tech firms

Birmingham, UK (PRWEB UK) 19 June 2014

Birmingham has thrown down the gauntlet to Tech City, vowing to become a tenacious competitor to London for tech investment. Business Birmingham, the citys official inward investment programme, believes it can itself attract 10,000+ new tech jobs by 2020 as the digital boom spreads from London to the regions.

Greater Birmingham, which already boasts one of Britains biggest tech economies, has taken over Old Street Tube Station with a high-impact advertising campaign, designed to grab the attention of digital entrepreneurs.

The Old Street campaign seeks to encourage ambitious digital firms from Shoreditch to look to Greater Birmingham as the first choice to expand and grow their business.

The city has put together investment support packages specifically targeting digital enterprises that have started life in London, but need a cost effective location with an established digital community in which to grow. Opportunities include the City Centre Enterprise Zone which aims to promote development by supporting small and medium sized businesses in key sectors through business rates relief, access to high speed broadband, and simplified planning.

Greater Birmingham is already home to 6,000 tech firms employing nearly 40,000 people. Tech firms boost the regions economy by in in excess of

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