CallTrackingMetrics Debuting Latest Call Center Features At 2015 ICMI Contact Center Expo and Conference

Severna Park, MD (PRWEB) April 20, 2015

CallTrackingMetrics, a leader in the advertising call tracking industry, will be debuting new call center features and pricing plans at the 2015 ICMI Contact Center Expo & Conference on May 4 7, 2015 in Orlando, Florida.

CallTrackingMetrics has traditionally been known for providing the most sophisticated, cost efficient marketing call tracking software on the market. Working with over 5,000 organizations in 30 countries, they provide call tracking phone numbers and reporting at transparent, flexible, pay as you go pricing. The service provides businesses with the ability to know exactly which advertisement generated each inbound phone call and it is used widely by advertising agencies and businesses as a way to optimize advertising and agent call performance to maximize the return on advertising dollars.

Across the past 18 months, CallTrackingMetrics has steadily been rolling out sophisticated call routing tools geared at call and contact centers so that customers no longer have to use two different products to track their advertising and their call center agents. With the release of the CallTrackingMetrics Soft Phone, call center customers do not even need a phone to accept calls but rather have the flexibility to be on the phone anywhere from their computer. Coupled with the release of the advanced agent queueing capabilities and a real time contact center dashboard, CallTrackingMetrics is entering the call center industry rapidly and providing customers with flexible, transparent call center pricing options typically not seen in the space.

CallTrackingMetrics will be demonstrating these new features and pricing plans to attendees at the ICMI Expo in booth 245.

About CallTrackingMetrics

CallTrackingMetrics, founded in 2008 by Todd and Laure Fisher, was launched to assist advertising agencies and businesses track which advertising sources were converting into phone calls. They developed a unique algorithm to match exact website visitors to phone calls. CallTrackingMetrics has since evolved from a small phone call tracking company to an international leader in the industry; providing in depth call tracking and call center management services to over 20,000 users in 30 countries worldwide. CallTrackingMetrics has gained much of its popularity for their excellent customer service, easy to use software and ability to integrate with major services such as Google Analytics, Adwords, Salesforce, Optimizely and WordPress.

About ICMI

The International Customer Management Institute (ICMI) is the leading global provider of comprehensive resources for customer management professionals — from frontline agents to executives — who wish to improve customer experiences and increase efficiencies at every level of the contact center. Since 1985, ICMI has helped more than 50,000 organizations in 167 countries through training, events, consulting, and informational resources. ICMI’s experienced and dedicated team of industry insiders, trainers, and consultants are committed to helping you raise the strategic value of your contact center, optimize your operations and improve your customer service. ICMI is a part of UBM plc (, a global events-led marketing services and communications company.

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