Can Content Marketing Accelerate Sales Pipeline?

Can Content Marketing Accelerate Sales Pipeline?
If you are not integrating your content marketing strategy into your field marketing, corporate marketing and field sales organizations, then you need to make this change – to create more sales opportunities, increase sale size, and decrease the sale …
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Reaching SBOs Requires An “All-In” Content Marketing Strategy
We recently conducted a quick audit of leading financial institutions' (FIs) social media streams to see which ones are using content marketing to effectively connect with small business owners (SBOs). It didn't take long to see that a handful of FIs …
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