Social Media Analytics Company Attentio Announces New Organisation

Brussels, Belgium (PRWEB) July 7, 2009

Attentio SA/NV (, the European leader in social media intelligence, is pleased to announce the appointment of Ms. Amaia Lasa as CEO.

Ms. Lasa is a marketing professional with a M.Sc. and over twelve years of increasing responsibilities within marketing and IT for the European headquarters of FedEx Corp. (NYSE:FDX) and Toyota Motor Corporation (NYSE:TM). Her extensive experience within market research, e-commerce marketing, IT development and people & process management has given her the necessary expertise to successfully lead an entrepreneurial organization such as Attentio. Ms. Lasa joined Attentio as COO in July 2007 and was appointed CMO in March 2009 with the objective of expanding Attentio’s sales and marketing organization in Europe.

Mr. Simon McDermott, Attentio’s co-founder and CEO for the past 3 years, will be assuming the role of United Kingdom Country Manager reflecting the recognition of the UK as Europe’s most important market for social media analytics. He will also become Attentio’s Chief Communication Officer. His background and unique experience in the industry will provide support to Ms. Lasa and the senior management team as they continue to expand the capabilities of Attentio’s innovative suite of social media analytics software.

“This is a natural next step in Attentio’s development and I am confident that Amaia will guide this exciting company to new levels of profitability, activity and growth. I am looking forward to working with her through this transition”, said Simon McDermott, Attentio’s CEO. “She brings a wealth of management and IT experience that is crucial for the current stage of Attentio with our aggressive market expansion strategy.”

In a move to strengthen the management team, Attentio’s principal founder and internet serial entrepreneur, Mr. Per Siljubergs Launches New Meta-Meta Search Engine for Flights

London, UK (PRWEB) November 18, 2009 officially relaunched its website today with a new search tool that compares 16 flight comparison sites with one single user query performing what it claims is the world’s first meta-meta search for flights. The new search engine enables consumers to compare prices from top online aggregators including Kelkoo, Kayak, Dohop, Skyscanner, Mobissimo, Momondo,,,, Wego, Bing travel,, Globaltravelmarket, Tripadvisor, Travelfusion and Travelgrove.

“The future of flight finding belongs to meta-meta search” said Shahab Siddiqui, CEO and founder of “A perfect flight aggregating method still eludes the meta search engines due to numerous uncontrollable factors when collating flight prices. A virtual concensus still exists amongst leading travel journalists that consumers need to compare prices from multiple flight comparison sites and other travel providers directly in order to find the cheapest flights.”

The relaunch comes on the back of a recent report featured in Which? Holiday’s consumer magazine which undertook a study comparing 12 of the leading flight comparison sites. The aim of the study was to ascertain which comparison sites are most efficient at finding the cheapest flights online. After analysing the results of two distinct flight routes the study confirmed that no particular comparison site will find the lowest fare every single time. They concluded the report by saying that consumers should continue to compare multiple flight comparison sites and other flight providers directly in order to find the best deals. acknowledged this problem a while ago and now presents the first flight search engine to compare over a dozen aggregators with one simple search, eliminating the need to tediously enter the same details in different sites over and over again.

For more information please visit

About is the first website to compare 16 flight comparison sites with 1 single user query comparing over 650 travel sites. Cheapflightsfinder’s unique meta-meta search allows consumers to quickly compare prices from top online aggregators including Kelkoo, Kayak, Dohop, Skyscanner, Mobissimo, Momondo,,,, Wego, Bing travel,, Globaltravelmarket, Tripadvisor, Travelfusion and Travelgrove.


Maxymiser Accelerates Multivariate Testing Expansion with Appointment of Wayne Morris as Sales Director

London, UK (PRWeb UK) March 30, 2009

Maxymiser, the online content optimisation and multivariate testing specialist, has appointed Wayne Morris as Sales Director. Morris will be responsible for driving growth of Maxymiser’s conversion management product portfolio, enabling marketers to systematically improve the conversion metrics of their web sites.

Morris is the former Sales Director of online shopping and price comparison website, Kelkoo, where he was responsible for

Kelkoo et Grenoble, berceau des start-up

04 novembre 2011 – France 3 Rhône Alpes Grenoble, berceau des start-up: Grenoble a été le berceau de nombreuses “Start-up” … C’est ici qu’est née “Kelkoo”, un moteur de recherche de prix, aujourd’hui parmi les plus connu sur la planète.

Christmas Gift Sales Race Ahead

Wigan, UK (PRWEB) December 1, 2008

Among all the talk of doom and gloom, recession and economic regression there is still a success story out there. E-commerce is booming in times when national retail giants, like Woolworths and MFI are failing to hit the mark and tumbling into administration.

Although a study by the Office of National Statistics showed that online growth in more than half of the business sectors surveyed, including consumer goods and travel services, stayed flat or declined over the past two years, on-line sales for businesses that earn a reputation for reliable service throughout the transaction process or who offer a niche product are expected to remain strong enough to ride out the downturn and the figures seem to back this up.

High Street favourite Marks & Spencer revealed that, while overall sales had fallen 6.1% during the second quarter of 2008, its online sales had shot up 34%.

Having a strong brand proposition or a niche offering seems to be the way to flourish online.

That’s the opinion of many people involved in e-commerce, Including Elaine Ferneley, Professor of Technological Innovation at the Salford Business School who said there were a number of reasons why online shopping was proving so popular.

“People are more conscious of what they’re spending and, with sites like Kelkoo and Pricerunner, the web allows them to make useful cost comparisons when they’re looking for a bargain,” she said.

But online shopping is not just about shopping on price.

One niche business that has seen a recent boost in on-line sales is The Racing School.

Since Lewis Hamilton became the F1 Champion, sales of their Formula 1 experience gift vouchers have shown an impressive increase. They give you an opportunity to drive a formula 1 racing car at an approved racing circuit.

While you may think a high ticket item like this would be the first to suffer in an economic downturn, you would be wrong.

“High profile events like Lewis Hamilton’s win have proven to be a big boost for our business,” says Peter Barnes of the Racing School. “Its not just our Formula 1 experience that is seeing an increase in sales, all of our offering from go-carting to our 4×4 off road experience have strong sales”

There are many businesses out there that are still doing very well, they are the ones with a strong trusted brand or a niche offering or both.