Kent Yunk Joins Roaring Pajamas as Vice President and Search Engine Optimization Strategist

San Carlos, CA (PRWEB) January 31, 2012

Roaring Pajamas, a search engine optimization (SEO), social media and digital marketing strategy consulting firm, announced recently that Kent Yunk has joined the agency as Vice President and SEO Strategist. Mr. Yunk, who has an extensive background in SEO, is a popular figure and innovator in enterprise SEO and marketing.

Mr. Yunk’s previous work history includes Director of SEO and Online Media at QuinStreet in Foster City, CA, where he was responsible for all aspects of site optimization for more than 40 financial services web properties. Prior to joining QuinStreet, Mr. Yunk was SEO manager at, where he was responsible for building and optimizing web properties focused on questions and answers. He also worked as an SEO and online marketing expert to, Adobe Systems (as a consultant for Global Strategies), and IBM Software Group.

“Roaring Pajamas is an industry leader in SEO and social media and they help companies brand their businesses and manage their online reputations. I’m excited to be a part of this company that is pioneering the way businesses do marketing,” Mr. Yunk said.

“We are delighted to welcome this talented new member to the Roaring Pajamas team,” said Melanie Yunk, President. “We continue to add staff as a result of our rapidly growing client roster and we’re excited to have such an incredibly talented marketer and SEO join us.”

Mr. Yunk’s previous work history includes working as part of the team who created the first e-commerce platform at Pandesic, a joint effort between Intel and SAP, achieving marketing excellence and a bronze Effie award. He also managed the development of award-winning marketing campaigns and websites for CAS, MarketFirst and HotDispatch.

Mr. Yunk is a graduate of Eckerd College in St Petersburg, FL, where he earned a bachelor’s degree in business management. He frequently speaks at various industry events and conferences. He lives in San Carlos, with his wife and trained Cornish Rex cats.

About Roaring Pajamas

Roaring Pajamas is a well-known digital strategy agency founded by industry innovator, Melanie Yunk, and offers top notch expertise as a full service social media, search engine optimization and digital strategy consulting agency. Roaring Pajamas continues its reputation as a successful trail blazer, helping its clients to create marketing solutions that enable them to not only bag their game, but to stay on top. The Roaring Pajamas staff addresses the needs of diverse industry sectors including retail, politics, financial, technology, consumer products and reputation management. The firms office is located in San Carlos, CA. To learn more please call 650-593-9303 or visit the Roaring Pajamas website.


Hardcore Hackers Band Together, Create Advanced Mobile Crash Reporting Company Crashlytics, Raise $1M

Cambridge, MA (PRWEB) October 13, 2011

Crashlytics, Inc today announced it has raised $ 1M in Series Seed funding. Crashlytics is building the most powerful yet lightest-weight crash reporting solution to give mobile developers visibility into their apps performance.

When it comes to mobile application stability, developers have no real visibility into how their apps perform in customers hands. Some developers have built ad-hoc solutions only to find themselves overwhelmed with a vast amount of data and a sheer lack of insights. Crashlytics solves these problems, providing developers with detailed diagnostics about every issue, securely and in real-time, including the exact line number of code that the app crashed on.

Due to mobile device capacity and network constraints, mobile developers are sensitive when it comes to the download size of their apps. Crashlytics is lightweight. The footprint to integrate Crashlytics into an app is about 75KB — far less than the size of the average SDK, which can be 10 to 70 times heavier. Also, unlike some ad-hoc solutions, Crashlytics does not require the developer to ship bloated debug builds of their apps, which adds significantly to the download size.

Crashlytics initially supports iOS, with Android support on the way. It is currently in beta.

Crashlytics sets the bar high for iOS components. It was ridiculously easy to integrate, said Jeff Powers, cofounder and CEO of Occipital, the creator of 360 Panorama and RedLaser. We plan to follow their lead when we release our own components in the future.

“Crashlytics is lightweight,” said David Chang, COO at Where, a PayPal company. “It provides deeper insights beyond just pure crash reports. And it does all this without adding baggage to the apps.”

“I was actually laughing the whole time while installing it because of how easy it is to implement,” said Ehab Abdou, Lead iOS Developer for Massive Damage, a leading mobile game company. “Crashlytics did a really great job making it this easy.”

Crashlytics tracks and identifies crashes, allowing us to greatly improve the user experience, said Mark Bao of Hacker News HD, Crashlytics isn’t just easy — it delivers real and actionable results.

Crashlytics was founded by Jeff Seibert and Wayne Chang, both serial entrepreneurs. Seibert most-recently co-founded Increo Solutions, Inc., which was acquired by in 2009. Seibert has spent 13 years developing for – and dissecting – Apple operating systems. He also worked for Apple, contributing to multiple projects there. Seibert is a Computer Science graduate from Stanford University and a 2007 Mayfield Fellow.

Co-founder Wayne Chang is also a hacker and has built tools used by millions. Among other startups and projects, Wayne founded i2hub, a popular file sharing company, in the mid-2000’s. Wayne is also an active angel investor, a mentor at TechStars, and serves as an advisor to startups.

Given Jeff and Waynes pedigrees and their vision for Crashlytics, we jumped to work with them,” said David Aronoff, general partner at Flybridge Capital Partners. “They get it.”

“When I saw the way Crashlytics was approaching the problem, it reminded me of the focus and attention to the user experience that Heroku had,” said Steve Anderson, founder of Baseline Ventures that is also a key early investor in Heroku. “Its easy and powerful at the same time.”

Investment firms Flybridge Capital Partners and Baseline Ventures led the round. Angel investors include David Chang (COO at Where, a PayPal company), Lars Albright (cofounder of Quattro, now Apple iAds), Chris Sheehan (Managing Partner at CommonAngels), Ty Danco (Founder, eSecLending and FX Aligned), Jennifer Lum (former VP at Quattro, now Apple iAds), Roy Rodenstein (founder of and a former Director of Business Planning at AOL), Joe Caruso (Managing Partner at Bantam Group), and others.

For more information about Crashlytics, visit

About Flybridge Capital Partners –

Flybridge Capital Partners is an early-stage venture capital firm whose mission is to assist entrepreneurs in growing innovative, global companies. With $ 560 million under management, the firm is focused on investing in consumer, energy, healthcare and information technology markets and is led by a team with domain expertise and more than half a century of combined experience in venture capital.

About Baseline Ventures –

Baseline Ventures is a seed-stage capital firm founded by Steve Anderson in late 2006. Bringing his diverse experience from eBay, Microsoft, Kleiner Perkins, Starbucks and Digital Equipment Corporation, Steve founded Baseline to in order to help entrepreneurs build and grow their ideas into companies. Since its inception, Baseline is proud to have backed over 30 founding teams in promising software and web companies including Rupture (acquired by EA), Mixer Labs (acquired by Twitter), Sendori (acquired by, Parakey (acquired by Facebook), Haute Secure (acquired by Truste), Heroku (acquired by Salesforce), Aardvark and DocVerse (both acquired by Google), Twitter and Trialpay.

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Jamie Kennedy Teams with engage:BDR to Produce Online Incarnation of Jamie Kennedy Hidden Camera Show

Los Angeles, California (PRWEB) September 19, 2011

engage:BDR and Jamie Kennedy Entertainment have launched HAHA,JK!, an online hidden-camera show in the vein of the hit comedy series.

The Jamie Kennedy Experiment, which premiered August 31st on the comedy-news website, HAHAJK is part of an ongoing collaboration with digital marketer and display network, engage:BDR, who partners with Kennedy to produce, display, and distribute creative online content.

Doubling as a promotion for HAHA,JK!, the launch of the 7 minute webisode provides an innovative channel for brand visibility, which engage:BDR utilizes to integrate advertising brands into the content.

Sponsored by, the debut webisode of HAHA,JK! will follow one of three 30-second commercials (starring Jamie), and be wrapped in branding. Additionally, these ads will appear across various digital outlets within engage: BDR’s extensive network. The producers’ aim is to provide each sponsor with an original, tailored approach to engage the brand’s target audience while organically connecting it to the content.

engage:BDR VP of Branded Entertainment Jason Steingold commented, “We align with brands, then find creative ways to integrate them into the content and guarantee views within their demographic through our broad display distribution.”

By attracting direct sponsors, producers can fund productions and distribute content online while circumventing the traditional and often arduous process of pitching a show to television networks. In return, advertisers are guaranteed visibility through engage:BDR’s sizeable network of over 1500 comScore beaconed premium websites, published exclusively above-the-fold in only high share of reach placements. In-banner video ads are strategically placed, securing substantial audience impressions without reliance on viral distribution. Any visibility generated by viral behavior is added value for the sponsor.

engage:BDR CEO Ted Dhanik adds, “We are very excited about the potential for other brands to work directly with our celebrity partners to create compelling content that will win virally, while leveraging engage:BDR’s display media network to access guaranteed interaction on a broad scale.”

The webisode, entitled “The Assistant”, stars Kennedy, actor/comedian Dave Sheridan, and features a guest appearance by former Pussycat Doll Jessica Sutta.

About engage:BDR

engage:BDR is a comScore-beaconed top-25 international display network with a full arsenal of marketing solutions. They represent the core of their clients’ abilities to acquire, retain and scale their businesses. engage:BDR produces Premium Branded Content and leverages its vast network of 150mm global monthly unique users and proprietary technologies to distribute and guarantee engagement with their clients’ brands.

About HAHA,JK! is “News the way you want it: Funny.” Comedian Jamie Kennedy’s new humor site combines current events and real news with a hilarious spin. Warning: The facts may or may not be factual.


Former Yahoo Search SVP Invests In, Joins Board of Local Social Startup Yatown

Palo Alto, CA (PRWEB) May 25, 2011

Hyper-local social network Yatown scored a major coup today, announcing that Tuoc Luong is joining the board and investing in the venture. Luong, whose deep experience with the Internet industry has included roles as Senior VP of Yahoo’s Global Search and CTO of Zazzle,, as well as other senior executive roles at Microsoft and Borland, injects a vote of confidence into the company. The new social network aims to connect people locally, whether they want to promote a garage sale in their neighborhood, raise funds for schools, or look for a babysitter.

Tuoc Luong is a well respected figure in our industry with a sterling track record, says company CEO, Christopher Nguyen. We’re extremely excited by Tuoc’s participation, and look forward to drawing a lot of value from his scope of experience as we build out the Trusted Neighborhood Network.

The company just released their beta version of the neighborhood social network. Mr. Luong found their concept of a trusted neighborhood network to be intriguing and unique, especially in a market cluttered with sites all aiming to be the next Facebook.

Yatown is providing a valuable solution for local neighborhood communities. This site will reconnect neighbors in communities, just as water coolers bring people together in offices, Mr. Luong points out, noting that other sites like Facebook underserve this local social network niche by aiming to connect globally. He also expressed confidence in the leadership: Christopher and his team are top quality with a strong track record. I welcome the opportunity to share my experience and industry insights to boost this effort.

Paco Sandejas, a current board member and Managing Partner at NarraVC, expressed his excitement at the addition of Mr. Luong to the board. We invested early in this venture based on our confidence in the market scope and the quality of the team. Tuoc Luong’s participation is a huge validation, and given his impressive background and connections, Tuoc is a tremendous value-add to our company.

Yatown was founded in 2010 by Christopher Nguyen and Kevin Lim. Built with the motto, Your Trusted Neighborhood Network, the company aims to help neighbors connect and share information online, with an emphasis on trust and social responsibility. Unlike Facebook, LinkedIn, and other social networking sites, the service focusses on the hyperlocal neighborhood space. Christopher Nguyen is a former engineering director at Google. For more background on the company, see

For more information visit