(PRWEB) August 22, 2003

“It’s the start of a new football season and my son is visiting his local team this week could I arrange for a message to be displayed on the message board for his birthday?” Not if you are trying to communicate with Manchester city who didn’t answer their phone at all during a recent mystery caller study.

Performance House Ltd carried out a study across the premiership football teams to test their response on their main switchboard telephone number; we found a gulf in the level and effectiveness of service. Many of the clubs employ long winded and quite tedious automated response systems (e.g. Arsenal and Liverpool) whilst others offered a much more approachable and friendly service with a real life human to answer the telephone calls (e.g. Bolton, Charlton and Portsmouth).

Charlton are top of the league through their friendly and helpful staff that answer the phone directly and are genuinely helpful and informative, assisting us with all of our enquiries to a satisfactory conclusion. You can see from the league positions that the football giants like Man United, Liverpool & Chelsea have a lot of work to do to ensure all their potential fans, supporters and ‘spending customers’ can communicate with the clubs in and receive the expected quality of response.

Leave a Reply