Content Marketing Strategy Stats: 2015 [Infographic]

Content Marketing Strategy Stats: 2015 [Infographic]
Some great stats on the state of content marketing from the folks over at wyzowl, so I thought I'd create this custom infographic to show the information off. I really wish the folks at wysowl spent some time talking about the respondents and how the …
Read more on Business 2 Community

Paid Amplification Can Enhance Your Content Marketing Reach
As firms continue to invest in content marketing, the need to reach as many qualified prospects as possible becomes paramount. To aid with content distribution, marketers are increasingly looking to paid amplification as a way to boost their reach.
Read more on Business 2 Community

PepsiCo reveals its toughest content marketing lessons
PepsiCo is in the throes of a global push to measure the effectiveness of its content marketing. For the plan to succeed, the company's head of marketing Sebastian Micozzi reveals the five lessons it has to learn. Content marketing has gone mainstream …
Read more on The Drum

Leave a Reply