Content Marketing Training London
Event on 2017-06-06 09:30:00
In just one day you’ll learn how to create an effective Content Marketing Strategy that delivers results. What does the course cover? Your content marketing journeyWhat do you mean by ‘content marketing’? Are you creating awareness, promoting thought leadership, telling brand stories, or something else? Planning and measurement tools and approachesHow to manage, measure, test and analyse your content marketing success. How to use what you learn to improve your results. Measuring your return on investment (ROI). Content marketing strategy: InsightsWhat do you know about your audience? How can you use this to improve your content marketing Content marketing strategy: AwarenessUsing search marketing and social media to distribute your content and reach new audiences. Measure and track your content awareness strategy. Content marketing strategy: EngagementThe science and art of engagement, and how to measure it.
Hyde Park, United Kingdom