Content Marketing World 2013 Wrap-Up

Content Marketing World 2013 Wrap-Up
Content Marketing World was nothing short of sensational this year. We heard from a strong variety of marketing thought leaders who dropped the hammer on content thinking, provided actionable ideas for tough, modern challenges and spoke about the …
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Kraft on Facebook: tried and tested content marketing
From A1 Steak Sauce to Easy Cheese, from Maxwell House to Vegemite, Kraft is a behemoth. And in the food and drink sectors, content marketing seems to be a cinch. Pushing people to recipes and adding some fun around holidays, seasons, special edition …
Read more on Econsultancy (blog)

WhaTech in the running for content marketing award
WhaTech's Newsmaker content marketing service has been short-listed for the 2013 Festival of Branded Content and Entertainment Awards, the BE Awards, which recognise the most exceptional work from the Asia Pacific region. The awards, first held in …
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