Content Strategy for your Website

Content Strategy for your Website
Event on 2015-04-27 14:00:00

Content Strategy for your Website


Learn about writing quality content for your website and ensuring that your content lends itself to discoverability (good SEO), drives traffic, engages your audience and creates opportunity for out-bound as well as in-bound marketing.


Grace E. Mangum 

Grace Mangum is a digital marketer and strategist with over 17 years’ experience in product and program development, content strategy and integrated sales marketing. She is currently a Program Director for ROAR, the digital agency of record for JP Morgan Chase, where she is responsible for the program governance for all digital marketing efforts for several lines of business. She is a Webby and Min-Award honored digital marketer and content strategies. She consults to several international companies and has developed digital strategies, marketing programs, campaigns and products for Lifetime Television, IFC (Independent Film Channel), BBC America, and The New York Observer.

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