Conversion Optimisation with Google Analytics
Event on 2013-05-22 09:00:00
As online marketing becomes more competitive and costly, the role of conversion optimisation becomes ever more important for any business website. Whether it?s online sales or enquiries, phone calls, newsletter sign-ups or just getting more page views and time spent on your website, conversion optimisation is a strategy that will help to increase the number of site visitors achieving these goals. Google Analytics is a powerful tool that is central to this process and with many websites now using this data, you need to analyze and improve the performance of your website for a competitive advantage.
at Centre for Continuing Education (CCE), The University of Sydney
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