Copywriting Strategies for Marketing to Women

Copywriting Strategies for Marketing to Women
When it comes to copywriting, we marketers often find ourselves staring into a literal and virtual blank screen: an online canvas onto which we must write an inexhaustible supply of words for websites, blogs, articles, interviews, social media updates …
Read more on Forbes

The Hackers' New Weapons: Routers and Printers
Attacks that take down websites by flooding them with traffic have been popular among computer criminals for years. Traditionally, such assaults are launched using PCs infected with malware. But two security companies say they have seen the emergence …
Read more on MIT Technology Review

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