Creative Boost April: How to Think Like Google
Event on 2015-04-22 09:30:00
April 2015 4/22—How to Think Like Google with Janet Chiu at CyberTurf Strategic Media
You’ve designed an awesome website with branding that makes the client proud. You assured the client that you addressed search optimization concerns…and you did, as far as you know how to. But if you aren’t attending to the new fundamentals of SEO that new site still might languish, leaving the client without the online visibility she needs.
Let’s look at what matters in SEO today, and what you need to cover in the client discovery process so the website is optimized from the get-go. How to Think Like Google will provide a framework to guide and prioritize, so your efforts take every website project in the right direction. This hour of Creative Boost will focus on:
– The challenges that search engines face, and why they matter to your work;
– Using location to your client’s advantage;
– How an engaged website visitor impacts search results;
– A quick way to look at links and what they convey about your client;
Just enough of the engineering side of SEO to help you make your own decisions. We will also look at some resources to make doing SEO a little easier.
A Morning Workshop Series for Creative Professionals
Hosted by Creative Colony on the fourth Wednesday of each month, Creative Boost is a morning workshop series for creative professionals to learn important skills to advance their creative endeavors and connect with like-minded individuals in the community.
Set the tone of productivity and creativity
At each workshop, you’ll learn an important new skill to apply to your creative business. Workshops will be led by a variety of people in our community and the topics will vary each month, covering everything from social media to the importance of community, how to gain inspiration, maintaining wellness in our busy lives, and much more.
Stay and cowork
After each workshop, we invite you to stay and cowork at Creative Colony with a half-priced day pass. For just .50, you can meet others in our community, sip on coffee or tea, have access to the wifi and printer, and jumpstart your week with productivity. IF you haven't already done a FREE 3-DAY TRIAL, you can also start that right after the workshop. Just bring your laptop!
at Creative Colony
8121 Georgia Ave
Silver Spring, United States