CWE Rhode Island – S-BYB – Marketing Intensive

CWE Rhode Island – S-BYB – Marketing Intensive
Event on 2015-05-27 18:00:00

As an entrepreneur, everything you do is a marketing opportunity. As more challenging competition and technical tools become the norm, it is essential to reach potential customers and develop loyalty in ways that are practical, convincing, clear, and urgent.

 In this six-week intensive course, you will:

• Understand market research and how to identify and quantify your target

• Review the commonly-referenced “4Ps and 3Cs” of marketing

• Know how new marketing tools such as Social Media, Search Engine Optimization, Online Marketing, and E-Marketing can work for you

• Gain clarity around how traditional marketing concepts such as Branding, Advertising, Public Relations, Event Marketing, Collateral Development can support you in growing your business

• Understand the importance and value of tracking and metrics as it relates to marketing

• Develop a tailored plan that you can implement immediately, no matter how small your budget

Please bring, or send in advance, any marketing materials you have for your business that you would like to share, receive feedback on, or improve (ex: advertisement, logo, brochures, business cards, etc.)

at Center for Women & Enterprise
132 George M Cohan Blvd
Providence, United States

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