Digital Marketing for Business

Digital Marketing for Business
Event on 2014-05-29 09:30:00

Knowing how to use the Internet as a marketing tool is essential to business survival these days.


What You will Take Away from this Course:

  • Practical advice on how digital marketing applies to YOUR business
  • A digital marketing strategy template which you can apply straight away
  • Examples of how to use Facebook to generate business
  • Great free apps you can use to help your business stand out online
  • Practical information on how to improve your current digital presence


This Course is for You if:

  • You don't currently have a digital marketing plan
  • You don't feel you are getting the best out of your website/blog/Facebook Page etc.
  • You are losing faith in using the Internet as a marketing channel (it does work!)

Course Format:

  • Delivered by Louisa Maher, Fetac Accredited Trainer and Digital Marketing Expert with 14 years experience in the web industry
  • Discussion based training so that you get the most out of it (ask any question!)
  • Practical exercises to aid learning!
  • Case studies of successful digital marketing campaigns
  • Limited to 10 participants (intimate)
  • Venue is MOR Solutions offices in Green Lanes, Drogheda
  • Delivered over 3 consecutive Thursdays starting 29th May
  • 9:30 to 4:30pm with 1hr for lunch (lunch not provided)
  • Tea/Coffee breaks mid morning and mid afternoon (10 mins each, refreshments provided)

Who Should Attend:

  • Business Owner / Managers
  • Marketing Managers
  • Anyone Starting a Business

Course Overview:

  • Day 1: Digital Strategy and SEO (29th May)
    • Developing a Strategy for Success
    • Understanding how Google works
    • How to make your website the best it can be
  • Day 2: Social Media Marketing (5th June)
    • Using Facebook to Market your Business
    • Twitter Marketing
    • LinkedIn for Business
    • overview of YouTube and Google+
  • Day 3: Google Adwords / Google Analytics (12th June)
    • Setup of a Basic Ad Campaign in Google Adwords
    • Understanding Google Analytics and what it can tell you about your Customers
    • Using Google Analytics to drive improvements


  • The course takes place on three Thursdays: 29th May, 5th June and 12th June in MOR Solutions offices in Drogheda

at MOR Solutions
Drogheda, Ireland

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