Digital marketing techniques that work for SME’s and why integrated digital marketing is the key to success

Digital marketing techniques that work for SME’s and why integrated digital marketing is the key to success
Event on 2014-03-11 17:30:00

In this new techonomy, business owners need to know the opportunities that lie in creating unified, cross-channel digital marketing strategies for customer engagement. With new tools and technology platforms coming out every day, most business owners find it overwhelming to decide which digital initiatives they should be pursuing.

We often get asked by business owners and marketing managers whether they should invest in search engine marketing or social media marketing. If they should use SEO or adwords for driving traffic.

In this 90 minutes session, we will cover the following:

1.Overview of the top digital marketing techniques that work for SMEs

2. What is Integrated Digital Marketing?

3. Why integrated digital marketing is the key to online success.

 

Presenter:

Barath Kumar is the managing director of OMate Pty Ltd.  As a Business and IT consultant within the business, Barath Kumar has over 7 years of experience in the digital industry, helping SME's and start ups with their digital marketing and application development needs.

He holds his masters in Business and Information Technology from the Melbourne Business School and is a member, certified technologist of Australian Computer Society. He also received the Academic Excellence Award from Accenture (the global IT consulting firm) in 2011 for the subject ‘Professional IS Consulting’.

Linked In : https://www.linkedin.com/in/barathkumark

Twitter: https://twitter.com/barath2602

 

at Brunswick Business Incubator
420, Victoria street
Brunswick, Australia

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