DIY SEO Bootcamp

DIY SEO Bootcamp
Event on 2016-06-28 19:00:00
The DIY SEO Bootcamp for Bloggers, Small Business Owners and #BadassCreatives is a 3 week introductory course that will walk you through the basics of search engine optimization, plus other ways to drive traffic to your website and convert your visitors into customers once they're there.  We’ll cover SEO basics like on-page factors, content, keyword research, user experience, link-building & off-site factors, basic analytics, SEO tools and more.  The class will take place over 3 consecutive Tuesdays: June 28, July 5 & July 12 from 7-9pm. Early Bird Pricing (ends Sunday, June 12 at 11:30pm) – 9 General Registration – 9 (Ticket price includes all 3 classes.) FAQs Where can I contact the organizer with any questions? Email me: mallory @ missmalaprop.com Who is this class for? Small business owners and bloggers who want a better understanding of SEO and other ways to drive more traffic to your website. It’s also great for people interested in learning more about SEO to expand their careers in digital marketing. This class is NOT for people looking for instant results. (SEO changes typically take at least a few months to see results. SEO is a marathon, not a sprint.) Can this class guarantee me a top ranking in Google? NO. Anyone who guarantees you a specific ranking in Google's organic search is lying or has no idea what they're doing. SEO is a long-term, ongoing process, and the algorithms are constantly changing. What does this course cover? We'll cover introductory basics of how to get your website found in organic search, aka the listings in the search results that you do NOT pay for. We'll also talk about website user experience and how to make your website perform better and convert visitors into customers once they're on your site. This course does NOT cover paid search advertising, aka Google AdWords, which is the paid search ads that appear at the top of the search engine results pages. (Although I will show you a cool keyword research tool found within AdWords that you can use for free if you want.) How do you know about all of this stuff? By day, I specialize in search engine optimization, social media and content marketing as Content Analyst at FSC Interactive, a leading digital marketing company in New Orleans, LA. I've been doing this whole Internet thing for a pretty long time. I started my site, MissMalaprop.com, back in 2006, but I first started learning HTML and the basics of website​ creation back in 2001 while trying to make my LiveJournal look pretty. (Anybody remember LiveJournal??) In addition to training clients on the basics of SEO, I’ve also spoken about topics like Growing Your Brand on Instagram (iRetreat Conference and Rising Tide Conference, both in New Orleans) and Google Analytics for Bloggers (Thrive Blog Conference in Houston). Most recently, I was a speaker at New Orleans Entrepreneur Week and I was a panelist at the Boost Your Business event hosted by Facebook at the Mercedes-Benz Superdome in April 2016.  I've learned a whole lot of stuff the hard way over the years, and I'd love to save you some time and trouble.  

at Cafe Istanbul
2372 Saint Claude Avenue
New Orleans, United States

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