Does Google still need text to understand my site?

I have removed a lot of text from my site and replaced it with images. My bounce rate has dropped considerably, conversions and time on site are up. Will Goo…
Video Rating: 4 / 5

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17 Responses to Does Google still need text to understand my site?

  1. Jake Belfry says:

    What about transcribing below the image what the image text reads?

  2. Hexanet Communications says:

    Great question? Seriously Matt, how is that a great question? It’s about as bad a question as asking if Google still need bytes. lol

  3. John Coxon says:

    Idan, this is an excellent questions! Doing some research, didn’t find an answer yet. If you will find, please post it here.

  4. עידו ולדמן says:

    From my point of view – this was a great answer to the wrong question :-). i believe the original question was regarding the ability of google to understand the content of a page, based no on OCR, but on image context. can google crawl a page full of cat images, and understand that its topic is related to cats?

  5. Xah Lee says:

    one problem with Google webfont is that there’s not a single one supporting unicode symbols, for math, smiley, dingbats, tech symbols, etc. ↹ ⌫ ⌘ ✉ ★ ✡ ☭ ☯ ☢. Over the years, OS and browsers support more and more, but one can’t use Google font to solve this.

  6. James Mathew says:

    I guess they read metadata in images and videos.

  7. Evert Chin says:

    obviously, yes… otherwise they would have very little clue about what to look for in google images search.

  8. gwenaelle titi says:

    Merci bien^^

  9. LLiSEIL says:

    Chouette question et réponse oui, pour une grande majorité du public en fait :-) On a traduit la réponse de Matt intégralement en français sur notre site (LLiseil Web)

  10. Peter Sedesse says:

    But why would you do that and not just ad Alt text to the images. You could include exactly the same text as you throw off the page anyway.

  11. Pokerhandel says:

    Yes, they do. Matt mentions Alt Text in the video. :)

  12. Igor Bubis says:

    Does Google look into the image properties within the WordPress environment such as Title, Alt Text, Caption ?

  13. Naijatalknews says:

    Nice videos 

  14. atentat07 says:

    google fonts suck

  15. Seo Hop says:

    use j query slider or lightboxes to add text. You can learn all of this at panfecta on april 1 2013

  16. Claudio Alberti says:

    Very interesting and useful video. I’m writing about it on my blog.

  17. Onizk4 says:

    From Google’s Webmaster Guidelines: “Try to use text instead of images to display important names, content, or links. The Google crawler doesn’t recognize text contained in images. If you must use images for textual content, consider using the “ALT” attribute to include a few words of descriptive text.”

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