Effective marketing topic of BAC seminar

Effective marketing topic of BAC seminar
Roy said the latest outreach effort, featuring Paris Pena, owner of Aztec Business Solutions and economic development coordinator for the Volusia Hispanic Chamber of Commerce, and Rafael Martinez, marketing executive at Control Micro Systems, was …
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Firms dust off tobacco marketing playbook amid pending regulation of
Companies vying for a stake in the fast-growing electronic cigarette business are reviving the decades-old marketing tactics the tobacco industry used to hook generations of Americans on regular smokes. They're using cab-top and bus stop displays, …
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Raghu Raghavan of Act-On: Now is the Time to Dive Into Marketing Automation
There has been a great deal of activity in the CRM (customer relationship management) industry of late when it comes to marketing automation. Just over the past couple months Salesfoce.com bought Exact Target (who had not long before acquired Pardot), …
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