Essential Mobile Design: Interface Principles and Best Practices for iOS, Android, and Windows Phone

Essential Mobile Design: Interface Principles and Best Practices for iOS, Android, and Windows Phone
Event on 2012-10-03 19:00:00

Mobile is changing from month to month, as platforms fragment and screens multiply. User expectations are evolving, company alliances are shifting, and tablets and other new form factors are expanding the definition of "mobile". All of these things affect both product design and deployment strategy. We'll survey the current mobile landscape, discuss the UI and UX principles behind the major apps on today's top platforms, and give you practical, user-centered tips for designing your mobile projects or refining your current apps.




Chia Hwu is CEO of Qubop Inc. Her background spans product design, marketing, and both hard sciences and the visual arts. Before Qubop, she was Director of Marketing and Developer Outreach at Ansca Mobile, where she was responsible for leading brand strategy, public relations, and product marketing.


Chia previously worked at 23andMe, where she built the company's user communities. Chia has worked in biotech as a medicinal chemist, completed all coursework for a PhD in Chemistry, received her MS from UCSD, and earned her bachelor's degree from Williams College. She is a coauthor of Teach Yourself the Twitter API in 24 Hours (Sams) and an expert at the integration of game mechanics and social features into apps.


Evan Kirchhoff is the CTO of Qubop Inc. and has developed for multiple mobile platforms since 2002, and for the web since 1997. Prior to Qubop, Evan was employee #1 at Ansca Mobile and Lead Architect on their cross-platform toolkit for iOS and Android, where he designed and implemented key product features including the core game physics API. Evan also designed the user interface for TwirlTV, which won a DEMOgod award at DEMO Fall 2009.


Evan previously worked for Adobe on the Verizon Wireless "FlashCast" project. In addition, Evan was the cofounder of Comrade Software, a mobile and web production company that created content for the carrier decks of both Verizon Wireless and Softbank Japan. Evan holds a BSc in Physics from the University of Manitoba, and reached ABD status in his PhD program at the University of Michigan, Ann Arbor.

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