Fashion Meets Function With Spencos New Spring Footwear Line

Waco, Texas (PRWEB) March 11, 2014

Run. Recover. Repeat. Its an age-old formula that leads many athletes to success, but new thinking among exercise experts recognizes that the recovery phase is crucial for peak performance and injury prevention.

As with training and racing, Spenco aims to help athletes take care of their feet during the hours of recovery and look good doing it. The company, known primarily for its advanced insoles, has introduced a fashionable new line of ultra supportive shoes, The Shape That Feels Great, just in time for spring.

Many athletes wear orthotics in their running shoes during training, then slip their feet into flat flip flops, said Jeff Antonioli, Spencos vice president of sales and marketing. Thats one of the worst things you can do. An athlete is an athlete 24 hours a day. Even when youre not running its important to have proper foot support, which helps you recover faster.

Antonioli said most shoe manufacturers build the shoe first and then insert a flat insole. Spenco

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