(PRWEB UK) 21 September 2012
Fifteen Digital, based in the North East and Stoke, discovered these findings after the Tees Valley digital sector was identified as a key development focus by Mr Stephen Catchpole, managing director of Tees Valley Unlimited, during the Tees Valley Unlimited Business Summit held in July this year.
Despite this, Fifteen Digitals research has also shown that 53 per cent of its research respondents in the North East are not currently using digital marketing at all, but plan to learn more about it for the future, while only 12 per cent of the regions respondents said that they are currently operating with a fully functional digital marketing strategy.
In addition to this, various companies across the North East have said that they are planning to increase their social media and digital marketing activities spend in 2012 to 2013 by a significant budget increase of 480 per cent.
The most critical digital and social media activities, which have been identified by North East businesses as responsible for actual income are laid out in order below: