First Rakuten dropped, now it plans to nix

First Rakuten dropped, now it plans to nix
It's a case where they want to guarantee if somebody types Rakuten, they get them… instead of a SERP. This reminds me of how Roto-Rooter used to run ads saying “Find us in the White Pages”, because they knew if somebody went to the yellow pages …
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Search Engine Optimization Guaranteed: It's A Big Lie And Here Is Why
An effective, successful SEO campaign focuses on the increase in organic search engine traffic and the subsequent conversion rate, instead of an ego soothing SERPs ranking. Being highly ranked does not truly help achieve anything in itself, but serves …
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Bing Glitch Causes Either Just Ads Or Just Organic Listings To Display On
Both of the search results above happened on the East Coast. On the West Coast, during this period, editors saw either typical results or results with just organic listings. At the same time I was looking at the all-ads SERP for “jeans” on the East …
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