General Assembly in Farragut Park

General Assembly in Farragut Park
Event on 2015-05-30 19:00:00
About This Event Series – Web Development: Let's Break it Down. Whether you're interested in building your own web sites and applications, or looking to change careers, our class will introduce you to the world of web development (and programming in general). – Digital Marketing For Beginners. Get your bearings in the digital marketing landscape. This workshop will cover a wide range of digital marketing concepts including: email, pay-per-click, SEO, online forums, and review sites. We’ll also discuss offline approaches to marketing, including events, partnerships and references/referrals. – Basics of User Experience. In this class, we will dive into modern web UI design. You will learn the various components of user interface design for the web, as well as how to make informed decisions about which types of UI design elements to choose when designing a website.   Takeaways Understanding the foundations of web development programming language. Understanding of core principals and tools of Digital Marketing for beginners Gain an understanding of best practices for web user interface design Schedule Friday, 22 May 11 am – 12 pm Web Development: Let's Break it Down Ever wonder what you can build with HTML, CSS, JavaScript, and API's? Find out what web development is all about in this free class. This class provides a overview of: Development tools (what you need to get started) HTML and CSS JavaScript and APIs Ruby and Rails Code Along (Please Bring Laptop) Resources to help you along the way (including some GA classes) Friday, 12 June 11 am – 12 pm Digital Marketing For Beginners Learn about different marketing opportunities and which are best for your business. Plus walk away with 2-3 immediately actionable ideas. Understand the core functions & principles of digital marketing analytics Learn the basics of search engine optimization (SEO). Understand how social media marketing works and how to develop social content that works Understand how large-scale email deployment works, and when & how to send it Friday, 10 July 11 am – 12 pm Understanding User Experience Design the basics of—and the tools and processes used in—the UX field how to conduct effective user research by asking the right questions the importance of creating engaging products by communicating with users in a fun way the power of iterations—rapid prototyping and testing what wireframes are and how to gain hands-on experience in building them digitally

at Farragut Square Park
910 17th Street Northwest
Washington, United States

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