Geometry Gets $400 Million in Unilever U.S. Work

Geometry Gets 0 Million in Unilever U.S. Work
Shopper marketing is one of the industry's fastest growing practices and WPP chief Martin Sorrell has described it as the next big battleground for retailers in mature markets. That importance was underscored at Grey Global Group, which in the wake of …
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Top 5 Digital Marketing Trends of 2014
Marketing in this era is a brutal dog-eat-dog world, but there just isn't any dearth of opportunities. There are many vistas and glittering stars for consumers to turn their eyes to. So how do you get them hooked to yours or even glance at what you're …
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How Ubisoft and a marketing firm used YouTube to lure guitar learners to
It turned to Nomadic, a digital creative agency that helped with the marketing of Ubisoft's phenomenally successful Just Dance game series. The work they did together is a textbook case on how to broaden the audience for what could be a narrow-interest …
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