Google testing banner ads on search results page

Google testing banner ads on search results page
Google is looking at introducing a new kind of sponsored link in its search results: a giant banner that takes up a large chunk of the search results page, Search Engine Land has reported. The company has confirmed that it is running the ads as a small …
Read more on CNET Australia

Turn Domain Bias In Search Results To Your Advantage
The phenomenon has been dubbed “domain bias,” defined as a user's propensity to believe that a page is more relevant just because it comes from a particular domain. While search engines generally reward good content with good rankings, there are …
Read more on Search Engine Land

Google rolls out new search engine changes
Create valuable, high-quality content that uses those same keywords on your own page and you'll soon notice your site making its way up the list of search engine results. While Google will likely continue to enact changes that make marketers' jobs a …
Read more on Washington Times

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