Google: Top Search Ads Increase Brand Awareness by 6.6% [Study]

Google: Top Search Ads Increase Brand Awareness by 6.6% [Study]
They were then shown either a control search engine results page (SERP) or Test SERP spotlighting one of the 12 categories: apparel and durables, auto, B2B, classified and local, consumer packaged goods (CPG), education, financial services, healthcare, …
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Responsive Mobile Website Design is Becoming More Important Than Ever
Mobile users will see a warning in Google SERP underneath the URL that redirects mobile users to the home page (not the same URL that the user sees in the SERP). Google had given previous warning this would happen: "To improve the search experience …
Read more on Search Engine People (blog)

Google: brevi tutorial direttamente nelle SERP
Le SERP di Google si sono trasformate nel corso degli anni da semplici elenchi di collegamenti alle pagine dei siti Web a veri e propri contenitori di informazioni, disponibili per la consultazione rapida da parte degli utenti, senza l'obbligo di …
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