Grow Your Business with Email and Social Media Marketing

Grow Your Business with Email and Social Media Marketing
Event on 2013-10-08 09:00:00

Grow Your Business with Email and Social Media Marketing

This workshop is designed to give small businesses and nonprofit organizations some simple ideas for growing their customer, prospect, or member network by using email and social media marketing.

We will discuss:

• What type of content to use in your campaigns;
• How to get more people to stop and read your messages;
• How to get more action – or reaction to your messages and offers;
• Why using images on social media channels creates higher engagement; and
• Why your content should be mobile-friendly.

You’ll learn what it means to run effective email and/or social media marketing campaigns and what tools you can use to measure the success of your efforts without spending lots of time or money.

Participants will leave with a workbook full of ideas for timing their messages, how to write a winning subject line, what kinds of offers or content they want to try and how best to approach their next outreach project.

This is a great workshop for beginners in online marketing looking to accomplish more in less time – with a small budget.

When: October 8th, 9am – 11am
Where: ATC, Main Boardroom, 9652 – 20 Avenue, Edmonton
Cost: Free

About the Presenter:

Kurian Mathew Tharakan is a senior member of the business strategy firm Acton Consulting, and a 27 year veteran of the sales and marketing industry. He has consulted for companies in numerous sectors, including Manufacturing, Distribution, High Technology, Software, Non-Profit, and the Life Sciences. Prior to Acton, Mr. Tharakan was a vice-president sales & marketing for an Alberta based software firm where his team achieved notable wins with several members of the US Fortune 500. Previous to his software experience, Mr. Tharakan directed the sales and marketing programs for the Alberta practice of an international professional services firm.

at Advanced Technology Centre, Edmonton Research Park
9650 20 Ave NW
Edmonton, Canada

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