Nashville, TN (PRWEB) February 26, 2015
Horton Group, a leading digital marketing agency, has hired Digital Marketing Strategist, Udeme Edoho-Eket, to take point on HubSpot as part of their Inbound Marketing Team. Accomplished and self-motivated, Edoho-Eket has a strong background in Account Management in the sales vertical and an expertise in digital marketing on mobile devices and content creation.
Upon successful mastery of what is the highly challenging sales industry, which served to provide a solid foundation for becoming an expert in client services, building her strength of character and experience working on dynamic teams, she pursued her passion to create Fly Interactive Media, Nashvilles leader in mobile marketing. As one of the first marketing companies to offer interactive ways for business owners to directly engage with their customers, Fly Interactive Media leveraged both the power of SMS and smartphone technology and was a pioneer in the industry.
Mobile marketing just makes sense in the 21st Century,” said Edoho-Eket, What better way do you reach a savvy consumer who is bombarded with advertising and is always on the go? You access them on the one device they wont leave home without via a galvanizing message that they will open at a rate of 98%.”
“I also saw an immediate demand for content creation on the web and allowed my business to evolve in the direction of my clients needs. I designed content marketing and re-branding strategies; generated blogs, newsletters and launched social media marketing campaigns. All said, I remain highly enthusiastic about the mobile landscape and strongly believe that companies who omit a mobile strategy in 2015 risk being left behind.
Subsequently, Edoho-Eket accepted a position as Marketing Director of Film House, to head their campaign to market the use of mini-movies to sell luxury homes nationwide, then CentreSource as Project Manager.
I do indeed have a diverse skill set, however, my passion is for innovation and anything that manages to integrate creative expression in our rapidly evolving digital world.
Among Edoho-Ekets primary interests are creative brand development via strategic interactive marketing, as well as in the arts and community, thus, she has volunteered for organizations such as Safiyah Institute and The Nashville Mobile Market.
If you need a marketing extraordinaire contact Udeme Edoho-Eket. She believes the skys the limit and will take your marketing to new heights. Reach her via email at udeme(at)hortongroup(dot)com.