How the Internet of Things Is Transforming Marketing

How the Internet of Things Is Transforming Marketing
The Internet of Things transforms mundane objects into multi-dimensional, technical parts of a larger communication system. Everything is interconnected; our everyday tools are remotely accessible and highly adaptable, lending exciting opportunities to …
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Justice Department Calls Apple's Refusal to Unlock iPhone a 'Marketing Strategy'
Apple's refusal “appears to be based on its concern for its business model and public brand marketing strategy” rather than a legal rationale, prosecutors said in a court filing that further escalated the confrontation between the Obama administration …
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How Internet of Things Will Change Digital Marketing
Internet of things pretty much dominated the digital space during last year and has now left everyone waiting to see its significant results across our homes, workplaces, streets as well as across the digital marketing platforms. The Internet of Things …
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