How the Visual Web Is Going to Change Marketing

How the Visual Web Is Going to Change Marketing
The first thing both publishers and marketers should appreciate about the visual Web is that it's not only about the aesthetics. Studies show that users are more likely to click on a headline that's accompanied by a large image – a fact that helps …
Read more on ClickZ

How To Start Measuring Your Internet Marketing Performance
It's also critical to reduce any friction between your company's marketing operations and its sales, service and support teams. For optimal performance your marketing and sales processes should be integrated. Collaboration and feedback between …
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China UnionPay Launches Online to Offline Marketing Campaign
In response to the rapid growth of online shopping in China, particularly in the fashion apparel segment, China UnionPay, the largest bank card issuer in China, has launched a tailored O2O (Online to Offline) marketing campaign to support fashion …
Read more on Apparel Magazine

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