How To Improve Your Relationship With Your Content Marketing Firm

How To Improve Your Relationship With Your Content Marketing Firm
In one sense, your content marketing firm works for you. Its job is to create content and strategies that allow your brand to shine. In another, important sense, though, you and your content marketing firm must work together to achieve results. The …
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7 Deadly Sins of Content Marketing – Business 2 Community
According to a 2014 Demand Gen Report 75% of B2B buyers rely more on content to research and make B2B purchasing decisions than they did a year ago. If that's not incentive enough, there are some sources claiming that content marketing costs 62% less …
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Content Marketing – Writing Stories that really Connect
One of the reasons that great content marketing can be tricky for people who live and die by the metrics of banner ads and conversion rates is that, at its heart, effective content marketing is about telling really great stories that connects with …
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