How To Make Your Marketing Memorable, But Still Affordable
Sorting through the seemingly endless marketing combinations to formulate a cohesive strategy is a daunting task. Should I concentrate on my corporate blog and just use social media to promote my posts? What's the most strategic use of Instagram?
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Why You Need A Marketing Technology Strategy
During a recent onsite visit in San Francisco, I asked the CMO for a major tech company how many separate marketing technologies her company was using to generate results. The executive's response: “I'm not sure.” She checked with some of her staffers, …
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