How to Position Your Expertise and Build a Network with LinkedIn

How to Position Your Expertise and Build a Network with LinkedIn
Event on 2015-05-06 13:00:00

With over 6 million Australian professionals and 347 million users around the world, LinkedIn is the largest professsional social network and it is the number one validation tool for business and recruiters.  If you are cannot be found, have an incomplete or dormant profile, you are missing out on opportunities!  

This interactive workshop will help you understand how to set up your LinkedIn Profile effectively to get more exposure by the right people, and how to use it as a networking and marketing tool to increase your leads in order to grow your business and opportunities.

You will learn how to:

  1. Set up LinkedIn to showcase your expertise, to reach your target market.
  2. How a Company Page fits in
  3. Connect and network using LinkedIn.

We work through the profile so that when you leave you can confidently complete your profile and start really using LinkedIn effectively.

BOOK NOW – limited seats.

All options include the workshop and a workbook, templates, and LinkedIn ebook.

To help you get the most value from your time, please send me any specific questions and issues you have about LinkedIn prior to the event.

Participants will need to bring a laptop and LinkedIn login details. (A mobile device can be used but some functionality will be limited).

If you don't have a LinkedIn account yet, please sign up before the workshop. 


Jo has a very engaging, natural style of presenting. She is extremely knowledgeable on all aspects of Social Media. I would recommend her workshops to everyone who is looking to up -skill their knowledge in the social media arena. In particular LinkedIn. 
Sue Footner Training Coordinator Small Business Centre Bunbury-Wellington

Jo has a very natural, conversational style of teaching clients and making the whole learning process fun and engaging. She is also extremely knowledgeable about her subject matter and ensures that she always remains current with an ever-changing industry. The 'Linked In De-mystifyer' is a very apt catch-cry for Jo because that's exactly what she does – she removes the mystery, debunks the myths and enables her clients to cut through the fog so they can showcase their businesses in the best possible light. I have thoroughly enjoyed her seminars and her insights during networking events – highly recommended.
Tony Inman – 'The Change Catalyst' – Author | Coach | Consultant | Mentor | Facilitator

A wonderful workshop packed with useful information to help link up with the world! It even included a few helpful hints about Twitter. I am now more confident using Linked In and Jo is such a warm, friendly person who openly helps you find the information you need to know. Thanks Jo!
Fiona Cooper Smyth, / Soprano with DivaLicious



Jo Saunders is the Director of Wildfire Social Marketing, a marketing consultancy specialising in online marketing strategy, implementation training and support.  She believes in walking the talk and being 'real'.    

She is known as one of the best LinkedIn trainers in Western Australia and was named the 'LinkedIn Demystifier' by some of her clients and colleagues.  Before you book, ensure you check out her LinkedIn profile to get a feel for what she teaches and who she is.  

Jo has a background in event marketing and management; which ticks the creative and organisational boxes.  At the core of everything she does is helping people connect and communicate in an authentic manner.

This workshop isn't about upselling a 00 program.  It is about providing real value that all attendees should be able ot take away and put into action themselves.  She has other workshops and services to help her clients such as ongoing mentoring and digital communication management for individuals, and organisations, and is engaged to run social media for events, from strategic planning, to live event execution.  This session will provide enough to put into actin to take your Profile and use of LinkedIn up a notch.


Choose your best solution – Workshop, Workshop Package or Executive Package. 



at Vorian Agency
Level 1, Suite 90, City West Centre
Perth, Australia

Leave a Reply