Chicago, IL (PRWEB) September 16, 2013
hybris, an SAP company and the worlds fastest-growing commerce platform provider, announced today that Cliff Conneighton, SVP Marketing and author of Beyond Print, will speak in Rome for the 39th FIPP World Magazine Congress on the Digital Commerce panel on September 24th. The conference is the largest magazine media event in the world and includes first-class speakers and expert panels from some of the most prominent media names.
In addition to Conneighton, the Digital Commerce panel features Paul Keenan, CEO at Bauer Media, and Fabrizio DAngelo, CEO Burda International at Hubert Burda Media. The panel speakers will provide valuable insights about the importance of e-commerce as a revenue stream for magazine media companies and the shift towards turning magazines into digital commerce platforms.
hybris provides a unique functionality for digital commerce that builds direct customer relationships, increases digital growth and drives profitability for magazine publishers, Conneighton said. Its incredibly exciting to be a panelist at the FIPP World Magazine Congress and to share hybris digital publishing work during such a tremendous shift in the publishing landscape.
As author of Beyond Print, a guide for magazine publishers exploring new digital revenue opportunities, Conneighton is an expert in the opportunities and challenges publishers need to be aware of in the digital era. According to Conneighton, traditional income streams for magazine publishers were formerly limited to advertising and subscriptions, but digital publishing expands the possibilities by monetizing the content itself.
WHAT: The 39th FIPP World Magazine Congress
WHERE: Hilton Cavalieri, Rome, Italy
WHEN: September 23-25, 2013
WHY: Cliff Conneighton, SVP Marketing at hybris, is speaking on the Digital Commerce expert panel at the FIPP World Magazine Congress
To download a free copy of Conneightons Beyond Print, visit http://www.hybris.com/en/beyond-print.
About hybris, an SAP Company
hybris helps businesses around the globe sell more goods, services and digital content through every touchpoint, channel and device. hybris delivers OmniCommerce: state-of-the-art master data management for commerce and unified commerce processes that give a business a single view of its customers, products and orders, and its customers a single view of the business. hybris’ omni-channel software is built on a single platform, based on open standards, that is agile to support limitless innovation, efficient to drive the best TCO, and scalable and extensible to be the last commerce platform companies will ever need. Both principal industry analyst firms rank hybris as a leader and list its commerce platform among the top in the market. The same software is available on-premise, on-demand and managed hosted, giving content providers of all sizes maximum flexibility. Over 500 companies have chosen hybris, including leading media companies BBC, Thomson Reuters, Houghton Mifflin Harcourt, Handelsblatt, Pearson Bookworld, Telegraaf Media Groep, Tamedia and Sonoma, global B2B sites W.W.Grainger, Rexel, General Electric, and 3M as well as consumer brands ToysRUs UK, Metro, Bridgestone, Levi’s, Nikon, Galeries Lafayette, Migros, Nespresso and Lufthansa. hybris is the future of commerce. For more information, visit http://www.hybris.com.
About Cliff Conneighton
Cliff Conneighton is a Senior Vice President at hybris Software. Recently acquired by SAP, hybris delivers the top-ranked platform enabling providers of digital content, including magazines and other media, to sell online. hybris serves leading consumer and business publishers around the world, including Thomson Reuters (global), Houghton Mifflin Harcourt (US,UK), Handelsblatt (the leading German-language business newspaper), Pearson Bookworld (Australia), Telegraaf Media Groep (Dutch), Tamedia (Swiss) and Sonoma (20 countries). Cliff has been a leader in the e-commerce industry since its beginning, serving as a consultant and in executive positions in marketing, strategy and general management for e-commerce leaders including ATG, Oracle, GSI, Demandware and Elastic Path as well as founder and CEO of a commerce cloud provider. Prior to his ecommerce days, Cliff was a vice president at Gartner, and ran marketing for Lotus Notes and for the first tier one internet backbone provider in the US. In September 2013, Cliff will release his first-ever eBook, Beyond Print, a guide for magazine publishers exploring new digital revenue opportunities.